{"name":"La Perla Tapatia","domain":"lptmarkets.com","url":"https://optimly.ai/brand/la-perla-tapatia","is_claimed":false,"categories":["retail-ecommerce"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Family-owned Mexican supermarket business serving California’s Central Valley with five stores and a wide variety of Mexican products.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lptmarkets.com","updated_at":"2026-11-07T06:43:04.641433+00:00"},{"key":"description","label":"Description","shape":"text","content":"La Perla Tapatia is a family-owned business with over 40 years of existence, specializing in Mexican products and authentic Mexican food through five Central Valley of California stores.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lptmarkets.com","updated_at":"2026-11-07T06:43:04.641433+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To bring and conserve a Mexican food tradition for customers in the Central Valley of California.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lptmarkets.com","updated_at":"2026-11-07T06:43:04.641433+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://lptmarkets.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lptmarkets.com","updated_at":"2026-11-07T06:43:04.641433+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Family-oriented, traditional, and community-focused.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lptmarkets.com","updated_at":"2026-11-07T06:43:04.641433+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"Over 40 years in existence; no specific founding year is stated.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lptmarkets.com","updated_at":"2026-11-07T06:43:04.641433+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"Corporate office: 710 Lander Ave., Turlock, CA 95380.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lptmarkets.com","updated_at":"2026-11-07T06:43:04.641433+00:00"},{"key":"parent_ownership","label":"Parent ownership","shape":"text","content":"Family-owned business; the website identifies the Villa family as the owners associated with the business.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lptmarkets.com","updated_at":"2026-11-07T06:43:04.641433+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides Central Valley customers access to Mexican products and authentic Mexican food in local stores.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lptmarkets.com","updated_at":"2026-11-07T06:43:04.641433+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Retailing Mexican products\nOperating five supermarket locations\nOffering a wide variety of authentic Mexican food products\nPublishing weekly specials\nProviding store location and contact information","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lptmarkets.com","updated_at":"2026-11-07T06:43:04.641433+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Mexican products\nAuthentic Mexican food","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lptmarkets.com","updated_at":"2026-11-07T06:43:04.641433+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"The website publishes weekly specials; specific prices are not stated in the provided content.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lptmarkets.com","updated_at":"2026-11-07T06:43:04.641433+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Grocery and supermarket retail","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lptmarkets.com","updated_at":"2026-11-07T06:43:04.641433+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Customers in California’s Central Valley seeking Mexican products and authentic Mexican food.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lptmarkets.com","updated_at":"2026-11-07T06:43:04.641433+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Central Valley shoppers looking for Mexican grocery products and authentic Mexican food.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lptmarkets.com","updated_at":"2026-11-07T06:43:04.641433+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Shopping for Mexican grocery products\nFinding authentic Mexican food products locally\nChecking weekly specials\nLocating a nearby store","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lptmarkets.com","updated_at":"2026-11-07T06:43:04.641433+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to a wide variety of Mexican products\nAccess to authentic Mexican food locally\nAbility to find nearby store locations and weekly specials","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lptmarkets.com","updated_at":"2026-11-07T06:43:04.641433+00:00"}]}],"last_refreshed_at":"2026-11-07T06:43:04.753200+00:00","last_changed_at":"2026-11-07T06:43:04.768592+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=34e52980-b2d9-4a04-81db-38fac8652abb"}