{"name":"Lake of the Torches","domain":"lakeofthetorches.com","url":"https://optimly.ai/brand/lake-of-the-torches","is_claimed":false,"categories":["travel-hospitality"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Lake of the Torches Resort Casino is a premier resort casino in Wisconsin’s Northwoods, offering gaming, dining, lodging, entertainment and event facilities.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lakeofthetorches.com","updated_at":"2026-11-07T20:09:04.316665+00:00"},{"key":"description","label":"Description","shape":"text","content":"Located on the shores of Pokegama Lake in Lac du Flambeau, Wisconsin, Lake of the Torches Resort Casino features more than 800 slot machines and table games, two restaurants, a 101-room hotel, lounges, a pool area and an 8,500-square-foot convention center. It reflects Ojibwe culture and heritage and is owned by the Lac du Flambeau Band of Lake Superior Chippewa Indians.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lakeofthetorches.com","updated_at":"2026-11-07T20:09:04.316665+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To provide a welcoming resort casino experience while supporting Lac du Flambeau and surrounding Northern Wisconsin communities through partnerships, civic support, charitable donations and volunteerism.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lakeofthetorches.com","updated_at":"2026-11-07T20:09:04.316665+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://lakeofthetorches.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lakeofthetorches.com","updated_at":"2026-11-07T20:09:04.316665+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Welcoming, relaxed, celebratory and hospitality-focused.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lakeofthetorches.com","updated_at":"2026-11-07T20:09:04.316665+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"Lac du Flambeau, Wisconsin, United States","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lakeofthetorches.com","updated_at":"2026-11-07T20:09:04.316665+00:00"},{"key":"parent_ownership","label":"Parent ownership","shape":"text","content":"Owned by the Lac du Flambeau Band of Lake Superior Chippewa Indians.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lakeofthetorches.com","updated_at":"2026-11-07T20:09:04.316665+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides a destination for gaming, dining, lodging, entertainment, relaxation and events in Wisconsin’s Northwoods.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lakeofthetorches.com","updated_at":"2026-11-07T20:09:04.316665+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Casino gaming with more than 800 slot machines and table games including Blackjack, Poker and Craps\nHotel accommodation with 101 rooms\nDining at Woody’s Bar and Grill and The Eagle’s Nest\nLounge and pool-area amenities\nConvention and event hosting in an 8,500-square-foot convention center\nCasino promotions and player benefits\nCommunity partnerships, charitable support and volunteerism","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lakeofthetorches.com","updated_at":"2026-11-07T20:09:04.316665+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Casino gaming\nHotel lodging\nWoody’s Bar and Grill\nThe Eagle’s Nest\nDancing Waters Lounge\nWoodlands Oasis pool area\nConvention Center and Hall of Nations\nCasino promotions","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lakeofthetorches.com","updated_at":"2026-11-07T20:09:04.316665+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Hospitality, gaming, tourism and events","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lakeofthetorches.com","updated_at":"2026-11-07T20:09:04.316665+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Casino guests, hotel guests, diners, leisure travelers, local and regional community members, and organizations hosting events.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lakeofthetorches.com","updated_at":"2026-11-07T20:09:04.316665+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Travelers and leisure visitors seeking a resort casino getaway in Wisconsin’s Northwoods, casino players, and organizations planning weddings, receptions, trade shows, meetings, concerts, presentations or seminars.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lakeofthetorches.com","updated_at":"2026-11-07T20:09:04.316665+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Playing slot machines and table games\nStaying overnight in a resort hotel\nDining at on-site restaurants\nRelaxing at the lounge or pool area\nAttending or hosting weddings, receptions, trade shows, meetings, concerts, presentations and seminars\nParticipating in casino promotions and player benefits\nUsing the mobile slots app to play slots remotely","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lakeofthetorches.com","updated_at":"2026-11-07T20:09:04.316665+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"A Northern Wisconsin getaway with scenic lake surroundings\nAccess to gaming, dining, lodging and entertainment in one destination\nA comfortable hotel stay with resort amenities\nEvent hosting in a dedicated convention center\nOpportunities to participate in casino promotions and rewards","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lakeofthetorches.com","updated_at":"2026-11-07T20:09:04.316665+00:00"}]}],"last_refreshed_at":"2026-11-07T20:09:04.332595+00:00","last_changed_at":"2026-11-07T20:09:04.352319+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=9eb073b6-ccb7-4117-ba61-58096bebdf6d"}