# Laticrete

> Analysis by Optimly for Optimly AI Visibility, in the Optimly AI Brand Index. Last analyzed August 27, 2026.

> LATICRETE International, Inc. is a global manufacturer of high-performance building materials, specializing in innovative systems for the installation of tile, stone, and flooring. They provide a comprehensive range of products including adhesives, grouts, waterproofing, and sealants for residential, commercial, and industrial projects.

- Business Profile: https://optimly.ai/brand/laticrete
- Publisher: Optimly (https://optimly.ai)
- Dataset: Optimly AI Brand Index (https://optimly.ai/brand)
- Official website: https://laticrete.com/
- Logo: https://logo.clearbit.com/laticrete.com
- Slug: laticrete
- Category: Tile and Stone Installation Materials
- Last Analyzed: August 27, 2026

## Buyer Intent Signals
Problems: Need for durable tile installation solutions | Seeking reliable waterproofing for construction projects | Looking for high-performance grouts | Addressing substrate preparation challenges in flooring | Finding eco-friendly building materials
Solutions: Researching Laticrete tile adhesives | Evaluating Laticrete waterproofing systems | Comparing Laticrete grout options | Finding Laticrete sound control products | Exploring Laticrete flooring underlayments
Comparisons: Comparing Laticrete product performance against competitors | Reading reviews of Laticrete materials | Checking Laticrete technical specifications and data sheets | Assessing Laticrete's sustainability initiatives | Reviewing Laticrete's global distribution and support network