{"name":"Lawson Okinawa","domain":"lawson.jp","url":"https://optimly.ai/brand/lawson-okinawa","is_claimed":false,"categories":["retail-ecommerce"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"ローソン沖縄は、沖縄県内のローソン店舗で販売する新商品、沖縄限定商品、セール、キャンペーンなどを紹介する地域向けコンビニエンスストアブランドです。","source_type":"1p_website","source_label":"Brand's website","source_url":"https://okinawa.lawson.jp","updated_at":"2026-11-07T20:03:50.430674+00:00"},{"key":"description","label":"Description","shape":"text","content":"沖縄県内のローソンに関する商品情報、沖縄限定商品、セール情報、店舗のお知らせ、ハッピーブログ、メディア情報を提供しています。新商品には弁当、おにぎり、パン、スイーツ、飲料、冷凍・加工食品などが含まれます。","source_type":"1p_website","source_label":"Brand's website","source_url":"https://okinawa.lawson.jp","updated_at":"2026-11-07T20:03:50.430674+00:00"}]},{"header":"Identity","sections":[{"key":"website","label":"Website","shape":"text","content":"https://okinawa.lawson.jp","source_type":"1p_website","source_label":"Brand's website","source_url":"https://okinawa.lawson.jp","updated_at":"2026-11-07T20:03:50.430674+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"親しみやすく、商品・キャンペーンを訴求する販促的なトーン","source_type":"1p_website","source_label":"Brand's website","source_url":"https://okinawa.lawson.jp","updated_at":"2026-11-07T20:03:50.430674+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"沖縄県内のローソン利用者に、新商品、沖縄限定商品、セール、キャンペーン、店舗の営業情報を知らせること。","source_type":"1p_website","source_label":"Brand's website","source_url":"https://okinawa.lawson.jp","updated_at":"2026-11-07T20:03:50.430674+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"コンビニエンスストア商品の販売\n新商品情報の提供\n沖縄限定商品の企画・販売案内\nセール・キャンペーン情報の提供\n店舗の営業再開・休業などのお知らせ\n求人・フランチャイズオーナー募集の案内","source_type":"1p_website","source_label":"Brand's website","source_url":"https://okinawa.lawson.jp","updated_at":"2026-11-07T20:03:50.430674+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"弁当・惣菜\nおにぎり\nパン\nスイーツ・Uchi Café商品\n飲料\n冷凍・加工食品\n沖縄限定商品\n予約弁当・オードブル","source_type":"1p_website","source_label":"Brand's website","source_url":"https://okinawa.lawson.jp","updated_at":"2026-11-07T20:03:50.430674+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"商品ごとに税込価格が表示されており、掲載例では124円から2,450円の商品があります。","source_type":"1p_website","source_label":"Brand's website","source_url":"https://okinawa.lawson.jp","updated_at":"2026-11-07T20:03:50.430674+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"小売業・コンビニエンスストア","source_type":"1p_website","source_label":"Brand's website","source_url":"https://okinawa.lawson.jp","updated_at":"2026-11-07T20:03:50.430674+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"沖縄県内のローソン店舗を利用する消費者・買い物客","source_type":"1p_website","source_label":"Brand's website","source_url":"https://okinawa.lawson.jp","updated_at":"2026-11-07T20:03:50.430674+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"新商品の確認・購入\n沖縄限定商品の確認・購入\nセールやキャンペーンの利用\n店舗の営業状況の確認\n予約弁当・オードブルの確認\n沖縄県内ローソンの求人情報の確認","source_type":"1p_website","source_label":"Brand's website","source_url":"https://okinawa.lawson.jp","updated_at":"2026-11-07T20:03:50.430674+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"沖縄限定商品や地域向け商品を見つけられる\n新商品やセール情報を確認できる\n店舗の休業・営業再開情報を確認できる\nキャンペーンや割引特典を利用できる","source_type":"1p_website","source_label":"Brand's website","source_url":"https://okinawa.lawson.jp","updated_at":"2026-11-07T20:03:50.430674+00:00"}]}],"last_refreshed_at":"2026-11-07T20:03:50.439769+00:00","last_changed_at":"2026-11-07T20:03:50.449093+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=57e12101-86c6-42d1-9918-f9b21fa7b4f0"}