{"name":"Libéma","domain":"libema.nl","url":"https://optimly.ai/brand/libéma","is_claimed":false,"categories":["travel-hospitality"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Libéma is a Dutch leisure concern with more than 20 locations across amusement parks, holiday parks, and exhibitions and events.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://libema.nl","updated_at":"2026-11-08T02:13:10.944181+00:00"},{"key":"description","label":"Description","shape":"text","content":"Libéma operates more than 20 locations throughout the Netherlands, including Beekse Bergen, Brabanthallen ’s-Hertogenbosch, Autotron Exclusive, 1931 Conference Centre, Omnisport Apeldoorn and Luchtvaartmuseum Aviodrome. It serves both recreational and business markets.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://libema.nl","updated_at":"2026-11-08T02:13:10.944181+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To create unforgettable and surprising experiences and help guests and employees have the best time, while contributing to a better society by caring for nature, people and animals.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://libema.nl","updated_at":"2026-11-08T02:13:10.944181+00:00"},{"key":"leadership","label":"Founders & leadership","shape":"text","content":"Dirk Lips founded the company in 1982. Leen Lips continues the family’s vision together with Dirk.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://libema.nl","updated_at":"2026-11-08T02:13:10.944181+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://libema.nl","source_type":"1p_website","source_label":"Brand's website","source_url":"https://libema.nl","updated_at":"2026-11-08T02:13:10.944181+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Warm, enthusiastic, experiential and family-oriented.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://libema.nl","updated_at":"2026-11-08T02:13:10.944181+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"1982","source_type":"1p_website","source_label":"Brand's website","source_url":"https://libema.nl","updated_at":"2026-11-08T02:13:10.944181+00:00"},{"key":"parent_ownership","label":"Parent ownership","shape":"text","content":"Family business; the company was founded by Dirk Lips and the family vision is continued by Leen Lips.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://libema.nl","updated_at":"2026-11-08T02:13:10.944181+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Libéma provides locations, attractions, accommodations and event-organizing expertise for leisure experiences, business gatherings, exhibitions, festivals and other events.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://libema.nl","updated_at":"2026-11-08T02:13:10.944181+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Operating amusement parks and animal parks\nOperating holiday parks and group accommodations\nProviding venues for exhibitions, events, festivals and business gatherings\nOrganizing public, cultural, sports and equestrian events\nFacilitating event organizers at Libéma locations\nCreating recreational and business experiences across more than 20 locations","source_type":"1p_website","source_label":"Brand's website","source_url":"https://libema.nl","updated_at":"2026-11-08T02:13:10.944181+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Amusement parks\nHoliday parks and group accommodations\nExhibition and event venues\nOrganization agencies\nVoucher access to Libéma parks","source_type":"1p_website","source_label":"Brand's website","source_url":"https://libema.nl","updated_at":"2026-11-08T02:13:10.944181+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Leisure, tourism, exhibitions, events and entertainment.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://libema.nl","updated_at":"2026-11-08T02:13:10.944181+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Recreational visitors, families, holiday guests, business customers, event organizers, exhibitors and event attendees.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://libema.nl","updated_at":"2026-11-08T02:13:10.944181+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Recreational and business-market customers seeking amusement parks, holiday accommodations, event venues, exhibitions, festivals, conferences or professionally organized events.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://libema.nl","updated_at":"2026-11-08T02:13:10.944181+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Family and recreational visits to amusement and animal parks\nStays at holiday parks and group accommodations\nConferences, meetings and business gatherings\nExhibitions, fairs and festivals\nLarge-scale public events, concerts and entertainment\nNational and international cycling events\nInternational equestrian events\nRedeeming vouchers for visits to Libéma parks","source_type":"1p_website","source_label":"Brand's website","source_url":"https://libema.nl","updated_at":"2026-11-08T02:13:10.944181+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Fun and relaxation at holiday parks and group accommodations\nMemorable experiences for visitors and guests\nProfessionally facilitated and organized events\nSuccessful exhibitions, festivals and sporting events\nAccess to diverse leisure and business venues","source_type":"1p_website","source_label":"Brand's website","source_url":"https://libema.nl","updated_at":"2026-11-08T02:13:10.944181+00:00"}]}],"last_refreshed_at":"2026-11-08T02:13:10.951479+00:00","last_changed_at":"2026-11-08T02:13:10.959949+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=998e1c2a-8106-4be4-8200-4419e0c22f85"}