{
  "slug": "lofelt-acquired-by-meta",
  "name": "Lofelt",
  "description": "Lofelt was a Berlin-based technology company specializing in high-definition (HD) haptic feedback for consumer electronics. The brand gained prominence for its 'Basslet' wearable subwoofer and later transitioned into providing haptic design software and licensing intellectual property to hardware manufacturers before being acquired.",
  "url": "https://optimly.ai/brand/lofelt-acquired-by-meta",
  "logoUrl": "",
  "baiScore": 42,
  "archetype": "Misread",
  "category": "Technology",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [
    {
      "slug": "immersion-corporation",
      "name": "Immersion Corporation"
    }
  ],
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": {
    "slug": "meta",
    "name": "Meta"
  },
  "subBrands": [],
  "updatedAt": "2026-04-10T03:16:07.754+00:00",
  "verifiedVitals": {
    "website": "lofelt.com (Now defunct/redirects)",
    "founded": "2014",
    "headquarters": "Berlin, Germany",
    "pricing_model": "Previously Subscription (Software) and One-time purchase (Hardware)",
    "core_products": "Haptic software (Lofelt Studio), tactile actuators, Basslet wearable.",
    "key_differentiator": "Lofelt pioneered an end-to-end software/hardware approach to haptics that enabled 'bass you can feel' through a wrist-worn device.",
    "target_markets": "Gaming, VR/AR, Consumer Electronics, Mobile App Developers",
    "employee_count": "Acquired (formerly 25-50)",
    "funding_stage": "Acquired by Meta (Sep 2022)",
    "subcategory": "Haptic Technology & Audio Engineering"
  },
  "intentTags": {
    "problemIntents": [
      "Generic ERM Hardware: Hardware engineers attempting to build custom haptic solutions using off-the-shelf eccentric rotating mass (ERM) motors.",
      "Standard Mobile Haptics: Doing nothing and relying on standard smartphone-grade vibration motors which lack high-fidelity feedback."
    ],
    "solutionIntents": [
      "who makes high fidelity haptic software",
      "wearable subwoofer for wrist",
      "HD haptics for mobile games",
      "tactile bass technology companies",
      "Lofelt acquisition status",
      "Oversized Audio Drivers: Using high-end speakers to deliver bass frequencies that the body can feel without specialized tactile hardware."
    ],
    "evaluationIntents": []
  },
  "timestamp": 1777629212302
}