{"name":"Loganair","domain":"loganair.co.uk","url":"https://optimly.ai/brand/loganair","is_claimed":false,"categories":["travel-hospitality"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Regional airline connecting Scotland, the UK and selected European destinations, including remote island communities.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://loganair.co.uk","updated_at":"2026-11-08T02:46:33.758735+00:00"},{"key":"description","label":"Description","shape":"text","content":"Loganair provides passenger air travel across Scotland, the UK and selected destinations in Europe. Its services include flight booking, regional and island connections, customer assistance, luggage services and a loyalty programme in partnership with Avios.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://loganair.co.uk","updated_at":"2026-11-08T02:46:33.758735+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To connect passengers to destinations across Scotland, the UK and remote communities, with a warm Scottish welcome and support throughout the journey.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://loganair.co.uk","updated_at":"2026-11-08T02:46:33.758735+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://loganair.co.uk","source_type":"1p_website","source_label":"Brand's website","source_url":"https://loganair.co.uk","updated_at":"2026-11-08T02:46:33.758735+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Warm, welcoming, distinctly Scottish, helpful and travel-inspiring.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://loganair.co.uk","updated_at":"2026-11-08T02:46:33.758735+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides air connections between Scotland's remote islands, regional communities, UK cities and selected European destinations, while supporting passengers with accessibility, luggage and travel needs.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://loganair.co.uk","updated_at":"2026-11-08T02:46:33.758735+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Flight booking for return, one-way and multicity journeys\nRegional and island air connections\nOnline booking management, check-in and flight status\nAccessibility and personalised assistance\nLuggage, sports equipment and musical instrument handling\nGroup travel bookings\nSpecial fares and resident discounts\nNHS patient travel connections","source_type":"1p_website","source_label":"Brand's website","source_url":"https://loganair.co.uk","updated_at":"2026-11-08T02:46:33.758735+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Passenger flights across Scotland, the UK and selected European destinations\nFly, Fly Flex and Fly Flex+ fares\nLoganair Loyalty in partnership with Avios\nADS and Island Resident Card fares\nGroup travel bookings\nLuggage and extra-baggage services","source_type":"1p_website","source_label":"Brand's website","source_url":"https://loganair.co.uk","updated_at":"2026-11-08T02:46:33.758735+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Fares vary by route, demand and fare type. The site lists Fly, Fly Flex and Fly Flex+ fare classes, a 50% core-airfare discount for eligible Air Discount Scheme members, and extra baggage from £25 online or £30 through an agent or Help Centre. Specific sports-equipment charges are also listed.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://loganair.co.uk","updated_at":"2026-11-08T02:46:33.758735+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Commercial aviation and regional air travel.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://loganair.co.uk","updated_at":"2026-11-08T02:46:33.758735+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Leisure and business travelers, residents of remote Scottish communities and islands, families, passengers requiring accessibility assistance, NHS travelers, and customers transporting luggage, sports equipment or musical instruments.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://loganair.co.uk","updated_at":"2026-11-08T02:46:33.758735+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Travelers and organizations needing regional air connections across Scotland, the UK and nearby European destinations, especially people traveling to or from remote Scottish islands and communities.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://loganair.co.uk","updated_at":"2026-11-08T02:46:33.758735+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Booking return, one-way or multicity flights\nConnecting remote Scottish islands with mainland Scotland and UK cities\nTraveling for leisure, city breaks or island escapes\nTraveling for business\nUsing ADS or Island Resident Card discounts\nAccessing NHS medical care on the mainland\nTraveling with accessibility, medical or assistance-animal requirements\nTransporting checked luggage, sports equipment or musical instruments","source_type":"1p_website","source_label":"Brand's website","source_url":"https://loganair.co.uk","updated_at":"2026-11-08T02:46:33.758735+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to remote Scottish destinations and island communities\nDirect connections between regional airports, UK cities and selected European destinations\nA personal inflight experience with complimentary refreshments\nSupport for accessibility and individual travel requirements\nClear luggage allowances and options for additional baggage\nDiscounted eligible travel through resident schemes\nConnections to mainland medical care for NHS patients\nAbility to earn loyalty rewards through Avios","source_type":"1p_website","source_label":"Brand's website","source_url":"https://loganair.co.uk","updated_at":"2026-11-08T02:46:33.758735+00:00"}]}],"last_refreshed_at":"2026-11-08T02:46:33.770536+00:00","last_changed_at":"2026-11-08T02:46:33.780355+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=379eddf6-65da-42e8-b9f2-e0ecde186e22"}