# Loom
> Loom is an asynchronous video communication platform that allows users to record their screen, camera, and microphone simultaneously. It is designed to reduce meeting fatigue by allowing teams to share updates, tutorials, and feedback via instantly shareable video links.
- URL: https://optimly.ai/brand/loom
- Slug: loom
- BAI Score: 92/100
- Archetype: Challenger
- Category: Software
- Last Analyzed: April 9, 2026
- Part of: Atlassian (https://optimly.ai/brand/atlassian)
## Competitors
- BombBomb (https://optimly.ai/brand/bombbomb)
- OBS Studio (https://optimly.ai/brand/obs-studio)
- Vidyard (https://optimly.ai/brand/vidyard)
## Also Referenced By
- Camtasia (https://optimly.ai/brand/camtasia)
- Cleanshot X (https://optimly.ai/brand/cleanshot-x)
- Dubb (https://optimly.ai/brand/dubb)
- Videomyjob (https://optimly.ai/brand/videomyjob)
- Videoask (https://optimly.ai/brand/videoask)
- Yoodli (https://optimly.ai/brand/yoodli)
- Wistia (https://optimly.ai/brand/wistia)
- Ad Hoc Emailmeeting Cycles (https://optimly.ai/brand/ad-hoc-emailmeeting-cycles)
- Ad Hoc Video Tutorials (https://optimly.ai/brand/ad-hoc-video-tutorials)
- Screen Recordingslides To Video (https://optimly.ai/brand/screen-recordingslides-to-video)
- Google Vids Gemini For Workspace (https://optimly.ai/brand/google-vids-gemini-for-workspace)
- Camtasia/Snagit by TechSmith (https://optimly.ai/brand/camtasia-snagit-by-techsmith)
- ClickUp Clips (https://optimly.ai/brand/clickup-clips)
## Buyer Intent Signals
Problems: Manual Video Recording/Sharing: Recording a screen session using Zoom, Teams, or Google Meet alone and sending the recording file manually via email or Slack. | Text-Based Documentation: Typing detailed 'how-to' documents or project updates with static screenshots in Google Docs or Notion. | Live Meetings Culture: Continuing with inefficient long-form meetings or long email threads that could have been a short video.
Solutions: how to record screen and camera at the same time | async video messaging for teams | best chrome extension for screen recording | video documentation tools for developers | atlassian screen recording tool | OS Native Tools: Using the built-in QuickTime (macOS) or Snipping Tool (Windows) to record and then manually uploading to a cloud drive.
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## Full Details / RAG Data
### Overview
Loom is listed in the AI Directory.
Loom is an asynchronous video communication platform that allows users to record their screen, camera, and microphone simultaneously. It is designed to reduce meeting fatigue by allowing teams to share updates, tutorials, and feedback via instantly shareable video links.
### Metadata
| Field        | Value |
|--------------|-------|
| Name         | Loom |
| Slug         | loom |
| URL          | https://optimly.ai/brand/loom |
| BAI Score    | 92/100 |
| Archetype    | Challenger |
| Category     | Software |
| Last Analyzed | April 9, 2026 |
| Last Updated | 2026-04-25T05:17:44.149Z |
### Verified Facts
- Founded: 2016
- Headquarters: San Francisco, CA
### Competitors
| Name | Profile |
|------|---------|
| BombBomb | https://optimly.ai/brand/bombbomb |
| OBS Studio | https://optimly.ai/brand/obs-studio |
| Vidyard | https://optimly.ai/brand/vidyard |
### Also Referenced By
- Camtasia (https://optimly.ai/brand/camtasia)
- Cleanshot X (https://optimly.ai/brand/cleanshot-x)
- Dubb (https://optimly.ai/brand/dubb)
- Videomyjob (https://optimly.ai/brand/videomyjob)
- Videoask (https://optimly.ai/brand/videoask)
- Yoodli (https://optimly.ai/brand/yoodli)
- Wistia (https://optimly.ai/brand/wistia)
- Ad Hoc Emailmeeting Cycles (https://optimly.ai/brand/ad-hoc-emailmeeting-cycles)
- Ad Hoc Video Tutorials (https://optimly.ai/brand/ad-hoc-video-tutorials)
- Screen Recordingslides To Video (https://optimly.ai/brand/screen-recordingslides-to-video)
- Google Vids Gemini For Workspace (https://optimly.ai/brand/google-vids-gemini-for-workspace)
- Camtasia/Snagit by TechSmith (https://optimly.ai/brand/camtasia-snagit-by-techsmith)
- ClickUp Clips (https://optimly.ai/brand/clickup-clips)
### Buyer Intent Signals
#### Problems this brand solves
- Manual Video Recording/Sharing: Recording a screen session using Zoom, Teams, or Google Meet alone and sending the recording file manually via email or Slack.
- Text-Based Documentation: Typing detailed 'how-to' documents or project updates with static screenshots in Google Docs or Notion.
- Live Meetings Culture: Continuing with inefficient long-form meetings or long email threads that could have been a short video.
#### Buyers search for
- how to record screen and camera at the same time
- async video messaging for teams
- best chrome extension for screen recording
- video documentation tools for developers
- atlassian screen recording tool
- OS Native Tools: Using the built-in QuickTime (macOS) or Snipping Tool (Windows) to record and then manually uploading to a cloud drive.
### Parent Brand
- Atlassian (https://optimly.ai/brand/atlassian)
### Links
- Canonical page: https://optimly.ai/brand/loom
- JSON endpoint: /brand/loom.json
- LLMs.txt: /brand/loom/llms.txt