{
  "slug": "makecom-integromat",
  "name": "Make (formerly Integromat)",
  "description": "Make (formerly Integromat) is a visual workflow automation platform that allows users to connect apps and automate complex workflows without writing code. It features a drag-and-drop interface where users can build 'scenarios' to move and transform data between over 1,000 different web services.",
  "url": "https://optimly.ai/brand/makecom-integromat",
  "logoUrl": "",
  "baiScore": 88,
  "archetype": "Challenger",
  "category": "Software",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [
    {
      "slug": "workato",
      "name": "Workato"
    },
    {
      "slug": "zapier",
      "name": "Zapier"
    }
  ],
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": {
    "slug": "celonis",
    "name": "Celonis"
  },
  "subBrands": [],
  "updatedAt": "2026-04-10T01:39:38.984+00:00",
  "verifiedVitals": {
    "website": "https://www.make.com",
    "founded": "2016",
    "headquarters": "Prague, Czech Republic",
    "pricing_model": "Freemium",
    "core_products": "Make Platform, Enterprise Automation, White-labeling/OEM Solutions",
    "key_differentiator": "Unlike list-based automation tools, Make uses a visual canvas that allows for complex multi-step branching and conditional logic in a single view.",
    "target_markets": "SMBs, Enterprise, Operations Teams, Developers, Agencies",
    "employee_count": "201-500",
    "funding_stage": "Acquired",
    "subcategory": "iPaaS (Integration Platform as a Service)"
  },
  "intentTags": {
    "problemIntents": [
      "how to connect Google Sheets to Slack without code",
      "Hard-coded API Integrations: Using Python, Node.js, or internal scripts to connect APIs manually.",
      "Manual Data Entry: Using tools like Microsoft Excel or Google Sheets to manually move data between systems.",
      "Custom Software Agency: Hiring specialized firms to build and maintain custom middleware."
    ],
    "solutionIntents": [
      "best Zapier alternatives 2024",
      "no-code visual automation tool",
      "how to make automation",
      "Celonis automation products",
      "Native Integrations: Relying on out-of-the-box native integrations provided by SaaS vendors (e.g., Salesforce-Slack native sync)."
    ],
    "evaluationIntents": []
  },
  "timestamp": 1777051523976
}