{"name":"Makiya","domain":"makiya-group.co.jp","url":"https://optimly.ai/brand/makiya","is_claimed":false,"categories":["retail-ecommerce"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Makiya is a Japan-based regional retail group offering groceries, household goods, furniture, apparel, electronics, IT and health-related products through multiple store formats and e-commerce.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://makiya-group.co.jp","updated_at":"2026-11-07T19:57:35.832393+00:00"},{"key":"description","label":"Description","shape":"text","content":"Makiya describes itself as a regional comprehensive amenity company that proposes comfortable lifestyles through locally adapted stores and a broad range of retail businesses. Its operations include discount retail, supermarkets, business-oriented supermarkets, reuse shops, interior and variety stores, and e-commerce.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://makiya-group.co.jp","updated_at":"2026-11-07T19:57:35.832393+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To pursue the interests of customers, employees and business partners based on trust and gratitude, and propose a rich and comfortable lifestyle.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://makiya-group.co.jp","updated_at":"2026-11-07T19:57:35.832393+00:00"},{"key":"leadership","label":"Founders & leadership","shape":"text","content":"Representative Director and President: Toshiyuki Hayakawa.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://makiya-group.co.jp","updated_at":"2026-11-07T19:57:35.832393+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://makiya-group.co.jp","source_type":"1p_website","source_label":"Brand's website","source_url":"https://makiya-group.co.jp","updated_at":"2026-11-07T19:57:35.832393+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Customer-first, community-oriented, practical, value-focused and lifestyle-enhancing, with an upbeat emphasis on enjoyment and comfortable living.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://makiya-group.co.jp","updated_at":"2026-11-07T19:57:35.832393+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"Founded in June 1895; Makiya Co., Ltd. established on August 13, 1953.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://makiya-group.co.jp","updated_at":"2026-11-07T19:57:35.832393+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"Fuji, Shizuoka Prefecture, Japan.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://makiya-group.co.jp","updated_at":"2026-11-07T19:57:35.832393+00:00"},{"key":"parent_ownership","label":"Parent ownership","shape":"text","content":"Makiya Group includes Makiya Co., Ltd., MK Service Co., Ltd., and Usual Co., Ltd.; the supplied pages do not identify a parent company.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://makiya-group.co.jp","updated_at":"2026-11-07T19:57:35.832393+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Makiya helps regional shoppers access a broad range of affordable, quality products and services for everyday living, including food, household goods, interiors, clothing, electronics, reuse products and online merchandise.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://makiya-group.co.jp","updated_at":"2026-11-07T19:57:35.832393+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Regional multi-format retail operations\nDiscount retail and low-price merchandising\nFood and grocery retail\nBusiness-oriented supermarket operations\nReuse and recycling retail\nInterior and variety-goods retail\nE-commerce retail through Amazon, Rakuten and Yahoo Shopping\nLocal store development and community-oriented retailing","source_type":"1p_website","source_label":"Brand's website","source_url":"https://makiya-group.co.jp","updated_at":"2026-11-07T19:57:35.832393+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"エスポット (ESPOt) discount stores\nポテト and マミー food supermarkets\n業務スーパー business-oriented supermarkets\nハードオフ／オフハウス reuse shops\nエ・コモード interior and variety stores\nDaiso stores operated through the group\nUSUAL e-commerce retail\nMakiya Prica shopping card and LINE mini app services","source_type":"1p_website","source_label":"Brand's website","source_url":"https://makiya-group.co.jp","updated_at":"2026-11-07T19:57:35.832393+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Value-oriented pricing, including discount stores, low-priced products, and affordable high-quality goods.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://makiya-group.co.jp","updated_at":"2026-11-07T19:57:35.832393+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Retail, grocery and supermarket, household goods, lifestyle products, reuse and recycling, and e-commerce.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://makiya-group.co.jp","updated_at":"2026-11-07T19:57:35.832393+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Regional consumers and households, including everyday grocery shoppers, lifestyle and household-goods shoppers, and customers seeking used products; also business-oriented grocery customers.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://makiya-group.co.jp","updated_at":"2026-11-07T19:57:35.832393+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Consumers and households in the regions served by Makiya's stores who want convenient access to affordable groceries, household goods, lifestyle products and reuse merchandise.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://makiya-group.co.jp","updated_at":"2026-11-07T19:57:35.832393+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Everyday grocery shopping\nPurchasing household goods, interior products and apparel\nBuying affordable branded, outdoor, living and fresh-food products\nShopping for business-use and general-use food products\nBuying and selling reused electronics, furniture and household goods\nPurchasing lifestyle and variety goods\nBuying products online through major Japanese e-commerce marketplaces","source_type":"1p_website","source_label":"Brand's website","source_url":"https://makiya-group.co.jp","updated_at":"2026-11-07T19:57:35.832393+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"More convenient access to everyday necessities and lifestyle products\nAffordable prices on quality goods\nAccess to fresh, locally connected food products\nBroader product choice across multiple retail formats\nReliable appraisal and product selection for reuse shopping\nSupport for comfortable and enjoyable lifestyles","source_type":"1p_website","source_label":"Brand's website","source_url":"https://makiya-group.co.jp","updated_at":"2026-11-07T19:57:35.832393+00:00"}]}],"last_refreshed_at":"2026-11-07T19:57:35.840364+00:00","last_changed_at":"2026-11-07T19:57:35.848738+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=4ffc9953-952f-4eb1-953f-1d3724cdc077"}