{"name":"Malta Drive-In Theatre","domain":"maltadrivein.com","url":"https://optimly.ai/brand/malta-drive-in-theatre","is_claimed":false,"categories":["media-entertainment"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Seasonal drive-in movie theatre in Malta, operating continuously since 1949.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://maltadrivein.com","updated_at":"2026-11-06T22:12:46.161032+00:00"},{"key":"description","label":"Description","shape":"text","content":"Malta Drive-In Theatre offers movie screenings under the stars, with in-car FM stereo sound, concessions, and a family- and pet-friendly drive-in experience. The theatre is generally open April through October.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://maltadrivein.com","updated_at":"2026-11-06T22:12:46.161032+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"Bring people together for movies, laughter, traditions, and memories beneath the screens.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://maltadrivein.com","updated_at":"2026-11-06T22:12:46.161032+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://maltadrivein.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://maltadrivein.com","updated_at":"2026-11-06T22:12:46.161032+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Warm, appreciative, community-oriented, and nostalgic.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://maltadrivein.com","updated_at":"2026-11-06T22:12:46.161032+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"1949","source_type":"1p_website","source_label":"Brand's website","source_url":"https://maltadrivein.com","updated_at":"2026-11-06T22:12:46.161032+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"2785 State Route 9, Malta","source_type":"1p_website","source_label":"Brand's website","source_url":"https://maltadrivein.com","updated_at":"2026-11-06T22:12:46.161032+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides an outdoor, in-car alternative to multiplex movie viewing for families, friends, couples, and community members.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://maltadrivein.com","updated_at":"2026-11-06T22:12:46.161032+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Drive-in movie screenings\nStereo movie audio broadcast over FM radio\nConcession service\nOutside food and beverage permits\nPortable boom box rentals\nSeasonal themed and throwback movie events","source_type":"1p_website","source_label":"Brand's website","source_url":"https://maltadrivein.com","updated_at":"2026-11-06T22:12:46.161032+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Drive-in movie admission\nOutside Food, Beverage, and/or Cooler Permit\nConcession offerings\nPortable boom box rental","source_type":"1p_website","source_label":"Brand's website","source_url":"https://maltadrivein.com","updated_at":"2026-11-06T22:12:46.161032+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Adults age 12 and older: $12.00. Children under 12: $7.00. Outside Food, Beverage, and/or Cooler Permit: $7.00 per vehicle per evening. Portable boom box rental: $10.00, with limited availability.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://maltadrivein.com","updated_at":"2026-11-06T22:12:46.161032+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Entertainment and cinema","source_type":"1p_website","source_label":"Brand's website","source_url":"https://maltadrivein.com","updated_at":"2026-11-06T22:12:46.161032+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Families, friends, couples, children, pet owners, frequent drive-in patrons, and local community members.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://maltadrivein.com","updated_at":"2026-11-06T22:12:46.161032+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"People seeking a seasonal outdoor movie experience in or near Malta, including families, groups of friends, couples, and nostalgic moviegoers.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://maltadrivein.com","updated_at":"2026-11-06T22:12:46.161032+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Watching movies from a personal vehicle under the stars\nFamily movie nights\nDates and outings with friends\nBringing pets to a drive-in movie\nAttending throwback and themed movie double features\nEnjoying movies with outside food or beverages under a permitted arrangement","source_type":"1p_website","source_label":"Brand's website","source_url":"https://maltadrivein.com","updated_at":"2026-11-06T22:12:46.161032+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Enjoys movies in an outdoor drive-in setting\nCreates family, friend, and community memories\nCan listen to movie audio through a car or portable FM radio\nCan bring pets subject to theatre rules\nCan attend themed and classic movie screenings","source_type":"1p_website","source_label":"Brand's website","source_url":"https://maltadrivein.com","updated_at":"2026-11-06T22:12:46.161032+00:00"}]}],"last_refreshed_at":"2026-11-06T22:12:46.614322+00:00","last_changed_at":"2026-11-06T22:12:46.640210+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=db3b3f86-5a32-42ff-857f-72cac29716d0"}