{"name":"Mama Shelter","domain":"mamashelter.com","url":"https://optimly.ai/brand/mama-shelter","is_claimed":false,"categories":["travel-hospitality"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Design-led lifestyle hospitality brand offering hotels, restaurants, bars, rooftops, workspaces and events in vibrant cities.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://mamashelter.com","updated_at":"2026-11-07T05:40:46.314792+00:00"},{"key":"description","label":"Description","shape":"text","content":"Mama Shelter operates urban hotels featuring design-led rooms, restaurants, bars, rooftops, meeting rooms, co-working spaces, entertainment and shops. The brand emphasizes informal, generous hospitality, homemade food, lively settings and affordable pricing.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://mamashelter.com","updated_at":"2026-11-07T05:40:46.314792+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To offer a fresh way of hosting modern travelers through urban refuges that combine design, affordability, hospitality and lively social spaces.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://mamashelter.com","updated_at":"2026-11-07T05:40:46.314792+00:00"},{"key":"leadership","label":"Founders & leadership","shape":"text","content":"Founded by Serge Trigano and his sons Jérémie and Benjamin Trigano.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://mamashelter.com","updated_at":"2026-11-07T05:40:46.314792+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://mamashelter.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://mamashelter.com","updated_at":"2026-11-07T05:40:46.314792+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Playful, informal, warm, generous, lively and fun-loving.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://mamashelter.com","updated_at":"2026-11-07T05:40:46.314792+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"2008","source_type":"1p_website","source_label":"Brand's website","source_url":"https://mamashelter.com","updated_at":"2026-11-07T05:40:46.314792+00:00"},{"key":"parent_ownership","label":"Parent ownership","shape":"text","content":"Mama Shelter joined Ennismore in 2021 and operates as part of an autonomous entity in partnership with Ennismore.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://mamashelter.com","updated_at":"2026-11-07T05:40:46.314792+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides modern travelers with comfortable, design-led urban accommodation and integrated spaces to stay, eat, drink, work, meet and celebrate.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://mamashelter.com","updated_at":"2026-11-07T05:40:46.314792+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Design-led hotel accommodation\nRestaurants and bars serving homemade food and cocktails\nRooftops and social gathering spaces\nMeeting rooms and co-working spaces\nEvents, DJ sets and entertainment\nHotel booking and restaurant reservations\nHospitality development and hotel partnerships\nRetail through the Mama Shop","source_type":"1p_website","source_label":"Brand's website","source_url":"https://mamashelter.com","updated_at":"2026-11-07T05:40:46.314792+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Hotel rooms in multiple sizes from S to XXL\nRestaurants and bars\nRooftops\nBreakfasts, brunches and cocktails\nAteliers meeting rooms\nCo-working spaces\nScreening rooms\nEvents and DJ sets","source_type":"1p_website","source_label":"Brand's website","source_url":"https://mamashelter.com","updated_at":"2026-11-07T05:40:46.314792+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"The brand describes its hospitality as affordable; specific hotel pricing is not provided in the scraped content.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://mamashelter.com","updated_at":"2026-11-07T05:40:46.314792+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Hospitality and lifestyle travel","source_type":"1p_website","source_label":"Brand's website","source_url":"https://mamashelter.com","updated_at":"2026-11-07T05:40:46.314792+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Modern travelers, hotel guests, restaurant and bar visitors, business guests, groups and event attendees.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://mamashelter.com","updated_at":"2026-11-07T05:40:46.314792+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Travelers and businesses seeking design-led, informal and social hotel experiences in vibrant urban destinations.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://mamashelter.com","updated_at":"2026-11-07T05:40:46.314792+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Urban leisure stays\nBusiness travel and creative work sessions\nDining, cocktails and brunch\nMeetings and co-working\nTeam gatherings and celebrations\nRooftop socializing\nDJ nights and entertainment\nGroup and private events","source_type":"1p_website","source_label":"Brand's website","source_url":"https://mamashelter.com","updated_at":"2026-11-07T05:40:46.314792+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Comfortable stays with five-star bedding, organic amenities, free Wi-Fi and complimentary movie streaming\nAccess to locally inspired homemade food and cocktails\nFlexible spaces for working, meeting and celebrating\nLively social experiences through rooftops, DJs, brunches and events\nInformal, personalized and friendly hospitality\nAccommodation and dining in vibrant city neighborhoods","source_type":"1p_website","source_label":"Brand's website","source_url":"https://mamashelter.com","updated_at":"2026-11-07T05:40:46.314792+00:00"}]}],"last_refreshed_at":"2026-11-07T05:40:46.328743+00:00","last_changed_at":"2026-11-07T05:40:46.340386+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=7ad6de38-c0e1-4210-a387-940a8797a53c"}