{"name":"Marine Credit Union","domain":"marinecu.com","url":"https://optimly.ai/brand/marine-credit-union","is_claimed":false,"categories":["fintech-financial-services"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Marine Credit Union is a member-focused credit union helping people improve their financial stability, achieve ownership goals, and give back to their communities.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://marinecu.com","updated_at":"2026-11-07T19:31:28.614751+00:00"},{"key":"description","label":"Description","shape":"text","content":"Marine Credit Union provides savings, checking, lending, financial education, digital banking, financial tools, and community support to members across Wisconsin, Iowa, Minnesota, and Illinois.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://marinecu.com","updated_at":"2026-11-07T19:31:28.614751+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To advance the lives of people from a place of financial need to a life of ownership and giving back in their communities.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://marinecu.com","updated_at":"2026-11-07T19:31:28.614751+00:00"},{"key":"leadership","label":"Founders & leadership","shape":"text","content":"Tom Knothe, President/CEO; Ken Brossman, Chief Lending Officer; Blake Herring, Chief Human Resources Officer; Bill James, Chief Risk Officer; Jack Kalander, Chief Information Officer; Joumana Mcdad, Chief Service Delivery and Experience Officer; Caley Rucker, Director of Administration and Board Relations.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://marinecu.com","updated_at":"2026-11-07T19:31:28.614751+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://marinecu.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://marinecu.com","updated_at":"2026-11-07T19:31:28.614751+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Supportive, empowering, approachable, educational, and community-oriented.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://marinecu.com","updated_at":"2026-11-07T19:31:28.614751+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"1949, when a credit union was formed to serve employees of Mercury Marine in Fond du Lac, Wisconsin.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://marinecu.com","updated_at":"2026-11-07T19:31:28.614751+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Helps people improve financial stability, manage money, build savings, access credit, achieve home and vehicle ownership, and gain the financial knowledge needed to reach their goals.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://marinecu.com","updated_at":"2026-11-07T19:31:28.614751+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Checking and savings accounts\nConsumer lending\nAuto, home, real estate, and personal loans\nCertificates and money market accounts\nFinancial education and learning resources\nFinancial planning tools and calculators\nDigital and mobile banking\nBranch and appointment-based member service","source_type":"1p_website","source_label":"Brand's website","source_url":"https://marinecu.com","updated_at":"2026-11-07T19:31:28.614751+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Checking accounts\nSavings accounts\nShare certificates\nMoney market accounts\nAuto loans\nHome and real estate loans\nPersonal loans and lines of credit\nMy Loan Rewards","source_type":"1p_website","source_label":"Brand's website","source_url":"https://marinecu.com","updated_at":"2026-11-07T19:31:28.614751+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"The website lists promotional rates including certificates as high as 4.00% APY for 6- and 9-month terms, 4.25% APY for a 13-month term, and 3.00% APY for a 10-month money market account. Rates and terms are subject to conditions and may change.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://marinecu.com","updated_at":"2026-11-07T19:31:28.614751+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Financial services; credit unions and consumer banking.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://marinecu.com","updated_at":"2026-11-07T19:31:28.614751+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"More than 72,000 members across Wisconsin, Iowa, Minnesota, and Illinois, including people seeking financial stability, students age 18 and older, homeowners, parents, retirees, and consumers pursuing vehicle or home ownership.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://marinecu.com","updated_at":"2026-11-07T19:31:28.614751+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Individuals and households seeking accessible banking, lending, savings, financial education, and support in moving from financial need toward ownership and greater financial stability.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://marinecu.com","updated_at":"2026-11-07T19:31:28.614751+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Opening checking and savings accounts\nEarning interest through certificates or money market accounts\nBorrowing for a vehicle, home, or personal need\nReceiving fast access to emergency funds\nImproving credit and financial health\nLearning budgeting, saving, spending, debt management, and financial planning\nPreparing for homeownership\nUsing mobile and digital banking services","source_type":"1p_website","source_label":"Brand's website","source_url":"https://marinecu.com","updated_at":"2026-11-07T19:31:28.614751+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Improved financial stability\nProgress toward vehicle and home ownership\nBetter budgeting, saving, spending, and debt-management skills\nAccess to loans and emergency funds\nIncreased financial confidence and knowledge\nA path from financial need toward ownership and giving back","source_type":"1p_website","source_label":"Brand's website","source_url":"https://marinecu.com","updated_at":"2026-11-07T19:31:28.614751+00:00"}]}],"last_refreshed_at":"2026-11-07T19:31:28.623590+00:00","last_changed_at":"2026-11-07T19:31:28.632210+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=9311a592-6914-4c64-beee-c09ef54945dc"}