{"name":"Masoutis","domain":"masoutis.gr","url":"https://optimly.ai/brand/masoutis","is_claimed":false,"categories":["retail-ecommerce"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Masoutis is a Greek supermarket retailer with physical stores, an online grocery shop, promotions, loyalty services and Cash & Carry operations.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://masoutis.gr","updated_at":"2026-11-08T03:19:16.801592+00:00"},{"key":"description","label":"Description","shape":"text","content":"Masoutis operates a network of 707 stores across Greece, including retail, wholesale, Mas Vision, Grand and Dark Store locations. Its services include in-store shopping, online ordering, home delivery, store pickup, loyalty programs, electronic coupons and customer support.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://masoutis.gr","updated_at":"2026-11-08T03:19:16.801592+00:00"}]},{"header":"Identity","sections":[{"key":"website","label":"Website","shape":"text","content":"https://masoutis.gr","source_type":"1p_website","source_label":"Brand's website","source_url":"https://masoutis.gr","updated_at":"2026-11-08T03:19:16.801592+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Promotional, practical and customer-service oriented.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://masoutis.gr","updated_at":"2026-11-08T03:19:16.801592+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"14th km Thessaloniki–Vasilikon, Postal Code 570 01, Greece","source_type":"1p_website","source_label":"Brand's website","source_url":"https://masoutis.gr","updated_at":"2026-11-08T03:19:16.801592+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides consumers and business customers with access to groceries, household goods, personal-care products and foodservice supplies through stores, online ordering and wholesale channels.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://masoutis.gr","updated_at":"2026-11-08T03:19:16.801592+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Supermarket retail\nOnline grocery shopping\nHome delivery\nStore pickup\nWholesale and Cash & Carry\nPromotional offers and weekly leaflets\nStore locator and network management\nLoyalty and electronic coupon services","source_type":"1p_website","source_label":"Brand's website","source_url":"https://masoutis.gr","updated_at":"2026-11-08T03:19:16.801592+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Food and grocery products\nFresh meat, fish, fruit and vegetables\nDairy and chilled products\nBakery and ready-to-eat foods\nBeverages\nHousehold cleaning products\nPersonal-care products\nBaby-care products","source_type":"1p_website","source_label":"Brand's website","source_url":"https://masoutis.gr","updated_at":"2026-11-08T03:19:16.801592+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Offers include discounted products, 1+1 promotions and multi-buy offers. Online orders have free store pickup, free delivery for purchases of €80 or more, and a €2.50 delivery charge for purchases from €20 to €79.99.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://masoutis.gr","updated_at":"2026-11-08T03:19:16.801592+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Grocery retail, supermarkets and wholesale food distribution","source_type":"1p_website","source_label":"Brand's website","source_url":"https://masoutis.gr","updated_at":"2026-11-08T03:19:16.801592+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Retail consumers, households and business customers purchasing foodservice, grocery and non-food supplies.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://masoutis.gr","updated_at":"2026-11-08T03:19:16.801592+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Consumers seeking supermarket products, promotions and delivery or pickup services, plus foodservice businesses, retailers, hospitality operators, institutions and other organizations served through Cash & Carry.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://masoutis.gr","updated_at":"2026-11-08T03:19:16.801592+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Buying groceries and household essentials in stores\nOrdering groceries online for home delivery\nOrdering online for free pickup from a store\nFinding nearby stores by prefecture, store type or available services\nUsing loyalty cards, electronic coupons and Masoutis services\nPurchasing foodservice and wholesale supplies through Cash & Carry\nAccessing promotional offers and weekly discounts\nUsing in-store services such as self-checkout, parking and recycling","source_type":"1p_website","source_label":"Brand's website","source_url":"https://masoutis.gr","updated_at":"2026-11-08T03:19:16.801592+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to grocery and household products through 707 stores\nConvenient online ordering with home delivery or store pickup\nSavings through promotions, discounts, 1+1 offers and loyalty services\nAccess to wholesale products and supplies for businesses\nAbility to locate stores and filter by available services","source_type":"1p_website","source_label":"Brand's website","source_url":"https://masoutis.gr","updated_at":"2026-11-08T03:19:16.801592+00:00"}]}],"last_refreshed_at":"2026-11-08T03:19:16.811426+00:00","last_changed_at":"2026-11-08T03:19:16.819633+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=fa5db4be-d2ff-4323-ac4d-da19aac6d76b"}