{"name":"Matkahuolto","domain":"matkahuolto.fi","url":"https://optimly.ai/brand/matkahuolto","is_claimed":false,"categories":["travel-hospitality"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Finnish transportation and parcel services company offering bus travel, travel ticketing, parcel sending, tracking and related mobile apps.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://matkahuolto.fi","updated_at":"2026-11-06T22:09:30.840757+00:00"},{"key":"description","label":"Description","shape":"text","content":"Matkahuolto provides parcel delivery services and passenger transportation services, including bus, train and ferry ticketing through the Matkat app.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://matkahuolto.fi","updated_at":"2026-11-06T22:09:30.840757+00:00"}]},{"header":"Identity","sections":[{"key":"website","label":"Website","shape":"text","content":"https://matkahuolto.fi","source_type":"1p_website","source_label":"Brand's website","source_url":"https://matkahuolto.fi","updated_at":"2026-11-06T22:09:30.840757+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Practical, promotional, service-oriented and reassuring.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://matkahuolto.fi","updated_at":"2026-11-06T22:09:30.840757+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Helps people send and track parcels, purchase travel tickets, plan multimodal journeys and access parcel-related rewards in one place.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://matkahuolto.fi","updated_at":"2026-11-06T22:09:30.840757+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Domestic and international parcel sending\nParcel tracking\nParcel point services\nBus timetable search and ticket purchase\nBus, train and ferry ticketing\nMultimodal journey and travel-chain planning\nMobile apps for parcel and travel services\nParcel loyalty points and rewards","source_type":"1p_website","source_label":"Brand's website","source_url":"https://matkahuolto.fi","updated_at":"2026-11-06T22:09:30.840757+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Paketit app\nMatkat app\nDomestic parcels\nInternational parcels\nSeries parcels\nÅland parcels\nBus tickets\nTrain tickets","source_type":"1p_website","source_label":"Brand's website","source_url":"https://matkahuolto.fi","updated_at":"2026-11-06T22:09:30.840757+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Parcel prices start at €5.90. Listed examples include XXS €5.90, S €8.80, M €11.80, and multi-parcel packages from €29.00. Joukkis tickets are listed from €125.00 for 30 trips/30 days.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://matkahuolto.fi","updated_at":"2026-11-06T22:09:30.840757+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Transportation, travel, logistics and parcel delivery","source_type":"1p_website","source_label":"Brand's website","source_url":"https://matkahuolto.fi","updated_at":"2026-11-06T22:09:30.840757+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Parcel senders and recipients, online shoppers, travelers and public transport users in Finland.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://matkahuolto.fi","updated_at":"2026-11-06T22:09:30.840757+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"People and households sending parcels or purchasing and managing bus, train and ferry travel in Finland.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://matkahuolto.fi","updated_at":"2026-11-06T22:09:30.840757+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Send domestic or international parcels\nBuy parcel series packages\nTrack a parcel using its consignment number\nPurchase bus tickets and search timetables\nBuy bus, train and ferry tickets in the Matkat app\nBuild a multimodal journey to destinations including Tallinn and Stockholm\nUse regional Joukkis tickets in North Karelia\nRedeem Paketit app points for online-store discount codes","source_type":"1p_website","source_label":"Brand's website","source_url":"https://matkahuolto.fi","updated_at":"2026-11-06T22:09:30.840757+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Lower-cost parcel sending, including XXS parcels from €5.90\nConvenient parcel tracking\nTravel tickets for an entire journey managed in one app\nSimpler management of travel information\nAccess to bus, train and ferry ticket options\nDiscounts and rewards from Paketit app points","source_type":"1p_website","source_label":"Brand's website","source_url":"https://matkahuolto.fi","updated_at":"2026-11-06T22:09:30.840757+00:00"}]}],"last_refreshed_at":"2026-11-06T22:09:30.905684+00:00","last_changed_at":"2026-11-06T22:09:30.929442+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=d188691a-ec03-41ee-80c9-6ff87323d4b4"}