{"name":"Matkatoimisto Tjäreborg","domain":"tjareborg.fi","url":"https://optimly.ai/brand/matkatoimisto-tjäreborg","is_claimed":false,"categories":["travel-hospitality"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Finnish travel agency and tour operator offering package holidays, flights, hotels, cruises and international leisure travel.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://tjareborg.fi","updated_at":"2026-11-07T06:54:30.452624+00:00"},{"key":"description","label":"Description","shape":"text","content":"Tjäreborg offers holiday trips, package holidays, flights and hotels to nearly 60 countries, including beach holidays, city breaks, weekend trips, long-haul travel, cruises, All Inclusive holidays and last-minute departures.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://tjareborg.fi","updated_at":"2026-11-07T06:54:30.452624+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To take Finnish travelers on warm holidays around the world; Tjäreborg states that it has done so since 1966.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://tjareborg.fi","updated_at":"2026-11-07T06:54:30.452624+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://tjareborg.fi","source_type":"1p_website","source_label":"Brand's website","source_url":"https://tjareborg.fi","updated_at":"2026-11-07T06:54:30.452624+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Inspirational, promotional, service-oriented and reassuring, emphasizing easy, affordable, safe and enjoyable holidays.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://tjareborg.fi","updated_at":"2026-11-07T06:54:30.452624+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"1966","source_type":"1p_website","source_label":"Brand's website","source_url":"https://tjareborg.fi","updated_at":"2026-11-07T06:54:30.452624+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Helps travelers find, compare and book leisure trips suited to their destination preferences, travel dates, group, holiday style and budget.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://tjareborg.fi","updated_at":"2026-11-07T06:54:30.452624+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Package holiday booking combining flights and accommodation\nStandalone hotel and flight booking\nCruise booking\nLast-minute and All Inclusive holiday search\nDestination and hotel selection across nearly 60 countries\nBudget-based trip search and price comparison\nTravel advice and destination information\n24-hour customer contact","source_type":"1p_website","source_label":"Brand's website","source_url":"https://tjareborg.fi","updated_at":"2026-11-07T06:54:30.452624+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Package holidays\nBeach holidays\nCity breaks\nWeekend trips\nLong-haul holidays\nLast-minute trips\nAll Inclusive holidays\nFamily holidays","source_type":"1p_website","source_label":"Brand's website","source_url":"https://tjareborg.fi","updated_at":"2026-11-07T06:54:30.452624+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Variable pricing based on destination, dates, accommodation and travel type. The site promotes budget trips, last-minute offers, campaigns and package holidays, with example prices shown per person.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://tjareborg.fi","updated_at":"2026-11-07T06:54:30.452624+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Travel and tourism","source_type":"1p_website","source_label":"Brand's website","source_url":"https://tjareborg.fi","updated_at":"2026-11-07T06:54:30.452624+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Finnish leisure travelers, including families, adults traveling without children, solo travelers and travelers seeking budget, beach, city, long-haul, cruise or All Inclusive holidays.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://tjareborg.fi","updated_at":"2026-11-07T06:54:30.452624+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Finnish leisure travelers looking for an organized holiday or flexible flight-and-hotel trip, with options for different budgets, travel styles and group types.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://tjareborg.fi","updated_at":"2026-11-07T06:54:30.452624+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Booking a flight-and-hotel package holiday\nFinding an affordable or last-minute holiday\nPlanning a family holiday\nBooking an adult-only holiday\nChoosing an All Inclusive trip\nArranging a city break or weekend trip\nBooking a long-haul holiday\nSelecting a cruise","source_type":"1p_website","source_label":"Brand's website","source_url":"https://tjareborg.fi","updated_at":"2026-11-07T06:54:30.452624+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"A booked holiday matched to the traveler\u0002s budget and preferences\nConvenient package travel combining flights and accommodation\nAccess to discounted, last-minute and promotional fares\nMore predictable holiday budgeting through All Inclusive options\nTravel support available around the clock\nAdded security through package travel protection under Finnish package travel law\nHoliday options designed around Finnish travelers\u0002 preferences","source_type":"1p_website","source_label":"Brand's website","source_url":"https://tjareborg.fi","updated_at":"2026-11-07T06:54:30.452624+00:00"}]}],"last_refreshed_at":"2026-11-07T06:54:30.469450+00:00","last_changed_at":"2026-11-07T06:54:30.480078+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=88f5f067-f1f0-466f-9895-49c7acd4346c"}