{
  "slug": "mayawell",
  "name": "Mayawell",
  "description": "Mayawell is a functional beverage company that produces a line of prebiotic sparkling waters. The brand utilizes a proprietary agave-based prebiotic fiber called 'Active Agave' sourced from Oaxaca, Mexico, focused on supporting gut health with low-sugar, plant-based ingredients.",
  "url": "https://optimly.ai/brand/mayawell",
  "logoUrl": "",
  "baiScore": 62,
  "archetype": "Challenger",
  "category": "Food & Beverage",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [
    {
      "slug": "cove-soda",
      "name": "Cove Soda"
    },
    {
      "slug": "olipop",
      "name": "Olipop"
    },
    {
      "slug": "poppi",
      "name": "Poppi"
    }
  ],
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-04-10T02:44:16.844+00:00",
  "verifiedVitals": {
    "website": "drinkmayawell.com",
    "founded": "2019",
    "headquarters": "Austin, Texas",
    "pricing_model": "One-time purchase / Subscription (DTC)",
    "core_products": "Prebiotic Agave Soda (Raspberry Cucumber, Strawberry Ginger, Pineapple Turmeric, Pear Lime, Watermelon Mint)",
    "key_differentiator": "The use of a proprietary agave-sourced prebiotic fiber (Active Agave) that fosters gut health without the 'medicinal' taste of competitors.",
    "target_markets": "Health-conscious millennials, functional beverage enthusiasts, low-sugar dieters.",
    "employee_count": "11-50",
    "funding_stage": "Seed/Early Stage",
    "subcategory": "Functional Soda / Prebiotic Beverage"
  },
  "intentTags": {
    "problemIntents": [
      "Traditional Carbonated Soft Drinks: Consuming traditional soda or high-sugar fruit juices despite health concerns.",
      "Whole Food Diet Management: Eating high-fiber foods like bananas, onions, or asparagus to get natural prebiotics."
    ],
    "solutionIntents": [
      "best prebiotic soda brands",
      "agave sweetened soda brands",
      "low sugar soda for gut health",
      "Austin based beverage startups",
      "Standard Sparkling Water: Purchasing standard fizzy water (LaCroix, Bubly) which lacks the prebiotic functional benefits."
    ],
    "evaluationIntents": [
      "top alternatives to Poppi soda"
    ]
  },
  "timestamp": 1777065161196
}