{
  "slug": "mental-health-america-mha",
  "name": "Mental Health America (MHA)",
  "description": "Mental Health America (MHA) is the nation's leading community-based non-profit dedicated to addressing the needs of those living with mental illness and promoting the overall mental health of all. MHA's work includes public education, advocacy, research, and providing free mental health screenings and information.",
  "url": "https://optimly.ai/brand/mental-health-america-mha",
  "websiteUrl": null,
  "logoUrl": "https://logo.clearbit.com/https://mental-health-america-mha.com",
  "baiScore": 56,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": "Incumbent",
  "archetype_status": "active",
  "category": "Non-profit Organization",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-07-10T10:25:45.385Z",
  "verifiedVitals": {
    "website": "mhanational.org",
    "founded": "1909",
    "headquarters": "Alexandria, Virginia, USA",
    "pricing_model": "Primarily funded through donations, grants, and fundraising events. Most direct services (like screenings and information) are free.",
    "core_products": "Online mental health screenings, educational resources, public awareness campaigns, policy advocacy, affiliate network support.",
    "key_differentiator": "Over a century of experience, a broad national affiliate network, a focus on prevention and early intervention ('B4Stage4'), and significant influence in policy advocacy.",
    "target_markets": "Individuals experiencing mental health concerns, caregivers, healthcare professionals, policymakers, general public, students.",
    "employee_count": "51-200",
    "funding_stage": "Non-profit, sustained through ongoing donations and grants.",
    "subcategory": "Mental Health Advocacy"
  },
  "intentTags": {
    "problemIntents": [
      "seeking mental health support",
      "understanding mental health conditions",
      "identifying symptoms of mental illness",
      "finding resources for mental wellness",
      "addressing mental health stigma"
    ],
    "solutionIntents": [
      "get educated on mental health",
      "access mental health screenings",
      "find advocacy information",
      "support mental health causes",
      "connect with mental health community"
    ],
    "evaluationIntents": [
      "compare mental health organizations",
      "assess MHA's impact",
      "evaluate mental health policies",
      "research mental health statistics",
      "consider donating to mental health charities"
    ]
  },
  "timestamp": 1783858823560
}