# MerchantWords > Analysis by Optimly for Optimly AI Visibility, in the Optimly AI Brand Index. Last analyzed September 12, 2026. > MerchantWords provides keyword data tools and services, including reverse ASIN lookup, product tracking, and competitive analysis, to help businesses optimize product listings, increase ad profitability, and grow sales on Amazon and other global marketplaces. - Business Profile: https://optimly.ai/brand/merchantwords - Publisher: Optimly (https://optimly.ai) - Dataset: Optimly AI Brand Index (https://optimly.ai/brand) - Official website: https://merchantwords.com/ - Logo: https://logo.clearbit.com/merchantwords.com - Slug: merchantwords - Brand Authority Index tier: Emerging - Category: Amazon Seller Product Research & Analytics Platforms - Last Analyzed: September 12, 2026