# Microsoft-advertising-formerly-bing-ads

> Analysis by Optimly for Optimly AI Visibility, in the Optimly AI Brand Index. Last analyzed August 30, 2026.

> Microsoft Advertising (formerly Bing Ads) is a digital advertising platform that enables businesses to reach over 1 billion people across Microsoft properties like Bing, Edge, LinkedIn, Outlook, Copilot, MSN, Windows, and Xbox. It helps advertisers drive sales, generate leads, and build brand awareness with a focus on quality audiences and competitive ROI.

- Business Profile: https://optimly.ai/brand/microsoft-advertising-formerly-bing-ads
- Publisher: Optimly (https://optimly.ai)
- Dataset: Optimly AI Brand Index (https://optimly.ai/brand)
- Official website: https://ads.microsoft.com/
- Logo: https://logo.clearbit.com/ads.microsoft.com
- Slug: microsoft-advertising-formerly-bing-ads
- Brand Authority Index tier: Contender
- Category: Online Advertising Platforms
- Last Analyzed: August 30, 2026