# Mirrar > Analysis by Optimly for Optimly AI Visibility, in the Optimly AI Brand Index. Last analyzed September 24, 2026. > Mirrar provides AR/AI-powered virtual try-on software for e-commerce, mobile apps, and in-store experiences. It enables customers to virtually try on jewelry, beauty products, eyewear, and other fashion accessories to increase engagement, conversions, and reduce product returns. - Business Profile: https://optimly.ai/brand/mirrar - Publisher: Optimly (https://optimly.ai) - Dataset: Optimly AI Brand Index (https://optimly.ai/brand) - Official website: https://mirrar.com/ - Logo: https://logo.clearbit.com/mirrar.com - Slug: mirrar - Brand Authority Index tier: Emerging - Category: Virtual Try-On Platforms - Last Analyzed: September 24, 2026