# Morpheus Data > Morpheus Data, now known as HPE Morpheus Software, is a powerful self-service engine designed to unify hybrid cloud management. It provides enterprise agility, control, and efficiency by enabling on-prem private clouds, centralizing public cloud access, and orchestrating change with cost analytics, governance policy, and automation. It serves as the orchestration and automation platform underpinning HPE's Private Cloud Portfolio. - URL: https://optimly.ai/brand/morpheus-data - Logo: https://logo.clearbit.com/morpheusdata.com - Slug: morpheus-data - BAI Score: 44/100 - Archetype: Incumbent - Category: Hybrid Cloud Management - Last Analyzed: August 9, 2026 ## Buyer Intent Signals Problems: Manual Cloud Management: Managing virtual machines, containers, and applications across disparate public and private cloud environments manually using individual vendor tools, leading to increased com | Cloud Consulting Services: Engaging external consultants or agencies to assist with hybrid cloud strategy, migration, optimization, and ongoing management, which can be costly and less agile than an i | Continue Fragmented Operations: Maintaining the current state of siloed IT operations, which results in persistent challenges like vendor lock-in, slow application delivery, inefficient resource utili Solutions: HPE Morpheus Enterprise | Hybrid cloud management platform | HPE Morpheus VM Essentials | Point Solutions for Cloud Management: Using multiple specialized tools for specific aspects of cloud management (e.g., separate tools for cost management, automation, ITSM integration, and virtualizat