{"name":"Mr Max","domain":"mrmax.co.jp","url":"https://optimly.ai/brand/mr-max","is_claimed":false,"categories":["retail-ecommerce"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"日用品から家電・食品まで幅広く扱う、日本の総合ディスカウントストア。実店舗、公式アプリ、オンラインストアを展開しています。","source_type":"1p_website","source_label":"Brand's website","source_url":"https://mrmax.co.jp","updated_at":"2026-11-07T06:56:55.491702+00:00"},{"key":"description","label":"Description","shape":"text","content":"MrMax（ミスターマックス）は、日用品、家電、食品などをワンストップで提供する総合ディスカウントストアです。低価格の商品、店舗での買い物支援、公式アプリ、オンラインストア、店舗受け取りや配送サービスを展開しています。","source_type":"1p_website","source_label":"Brand's website","source_url":"https://mrmax.co.jp","updated_at":"2026-11-07T06:56:55.491702+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"お客様の毎日の暮らしに、ひとつでも多くのGOODを届けること。買い物のしやすさ、子育て世帯への配慮、環境活動などを通じて、暮らしにプラスをもたらす店舗づくりに取り組んでいます。","source_type":"1p_website","source_label":"Brand's website","source_url":"https://mrmax.co.jp","updated_at":"2026-11-07T06:56:55.491702+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://mrmax.co.jp","source_type":"1p_website","source_label":"Brand's website","source_url":"https://mrmax.co.jp","updated_at":"2026-11-07T06:56:55.491702+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"親しみやすく、日常生活を応援する実用的でお得感のあるトーン。","source_type":"1p_website","source_label":"Brand's website","source_url":"https://mrmax.co.jp","updated_at":"2026-11-07T06:56:55.491702+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"日常の幅広い買い物を一か所で済ませたい、品質と価格のバランスを重視したい、店舗やオンラインで便利に買い物をしたいというニーズに対応しています。","source_type":"1p_website","source_label":"Brand's website","source_url":"https://mrmax.co.jp","updated_at":"2026-11-07T06:56:55.491702+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"日用品、家電、食品などの幅広い品ぞろえ\n低価格での商品提供とディスカウント販売\n実店舗での販売と店舗・チラシ情報の提供\n公式アプリによる会員価格、クーポン、スタンプ、セール通知\nオンラインストアでの販売\n店舗受け取り、配送、即配サービス\n店舗在庫の検索・確認\n子育て世帯やペット同伴者に配慮した店舗環境づくり","source_type":"1p_website","source_label":"Brand's website","source_url":"https://mrmax.co.jp","updated_at":"2026-11-07T06:56:55.491702+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"日用品\n家電\n食品\nGOOD Max!プライベートブランド商品\n公式アプリ\nオンラインストア\n店舗受け取りサービス\n即配サービス","source_type":"1p_website","source_label":"Brand's website","source_url":"https://mrmax.co.jp","updated_at":"2026-11-07T06:56:55.491702+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"低価格・ディスカウント価格を特徴とし、公式アプリでは会員価格、クーポン、スタンプによる特典を提供しています。","source_type":"1p_website","source_label":"Brand's website","source_url":"https://mrmax.co.jp","updated_at":"2026-11-07T06:56:55.491702+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"小売業（総合ディスカウントストア）","source_type":"1p_website","source_label":"Brand's website","source_url":"https://mrmax.co.jp","updated_at":"2026-11-07T06:56:55.491702+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"日常の買い物をする消費者。特に、日用品や食品をまとめて購入したい家庭、子育て世帯、ペットと買い物をする顧客を含みます。","source_type":"1p_website","source_label":"Brand's website","source_url":"https://mrmax.co.jp","updated_at":"2026-11-07T06:56:55.491702+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"日用品、家電、食品などを幅広く、できるだけお得に購入したい生活者。実店舗、アプリ、オンラインストア、店舗受け取りや配送を使い分けたい消費者。","source_type":"1p_website","source_label":"Brand's website","source_url":"https://mrmax.co.jp","updated_at":"2026-11-07T06:56:55.491702+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"日用品、家電、食品のまとめ買い\n近隣店舗でのチラシや在庫の確認\nアプリ会員価格やクーポンを利用した買い物\nアプリのスタンプを貯めてクーポンを受け取る\nオンラインストアでの商品購入\nオンライン注文商品の店舗受け取り\n自宅への商品の配送・即配\n子ども連れでの買い物","source_type":"1p_website","source_label":"Brand's website","source_url":"https://mrmax.co.jp","updated_at":"2026-11-07T06:56:55.491702+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"幅広い商品をワンストップで購入できる\n低価格で日常の買い物ができる\nアプリの会員価格やクーポンでさらにお得に買い物できる\n店舗やオンラインでライフスタイルに合わせて買い物できる\nオンライン注文の商品を近くの店舗でスムーズに受け取れる\n店舗在庫や最新チラシを事前に確認できる\n子ども連れでも安心して買い物できる\nペット同伴可能な店舗で買い物できる","source_type":"1p_website","source_label":"Brand's website","source_url":"https://mrmax.co.jp","updated_at":"2026-11-07T06:56:55.491702+00:00"}]}],"last_refreshed_at":"2026-11-07T06:56:55.503987+00:00","last_changed_at":"2026-11-07T06:56:55.515891+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=bc9229c4-d284-4bd0-855c-6f9faea3310c"}