# myhammer-instapro-group

> Analysis by Optimly for Optimly AI Visibility, in the Optimly AI Brand Index. Last analyzed August 16, 2026.

> A group of online marketplaces, MyHammer and Instapro, that connect users with local home service professionals, operating under the umbrella of ANGI Homeservices.

- Business Profile: https://optimly.ai/brand/myhammer-instapro-group
- Publisher: Optimly (https://optimly.ai)
- Dataset: Optimly AI Brand Index (https://optimly.ai/brand)
- Official website: https://techcrunch.com/
- Logo: https://logo.clearbit.com/techcrunch.com
- Slug: myhammer-instapro-group
- Category: Home Services Platform
- Last Analyzed: August 16, 2026

## Buyer Intent Signals
Problems: Direct Contractor Search: Consumers directly search for and contact local contractors through referrals, phone books, or personal networks, bypassing online platforms. | Local Service Agency: Hiring a local agency that specializes in connecting clients with pre-vetted home service professionals. | Defer Project: Consumers opt to delay or forego home improvement and repair projects if finding a reliable professional is too difficult or time-consuming without an online platform.