{"name":"New Morning","domain":"newmorning.com","url":"https://optimly.ai/brand/new-morning","is_claimed":false,"categories":["media-entertainment"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Paris jazz club and live music venue presenting concerts, with an online radio and podcast platform.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newmorning.com","updated_at":"2026-11-07T06:02:13.412171+00:00"},{"key":"description","label":"Description","shape":"text","content":"New Morning is a Paris-based jazz club and concert venue founded in 1981. It presents live music across jazz, funk, soul, disco, blues and related genres, and also operates New Morning Radio with live broadcasts and podcasts.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newmorning.com","updated_at":"2026-11-07T06:02:13.412171+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To provide an intimate setting for live music, prioritizing musical excellence, direct contact between musicians and audiences, and artistic freedom.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newmorning.com","updated_at":"2026-11-07T06:02:13.412171+00:00"},{"key":"leadership","label":"Founders & leadership","shape":"text","content":"Catherine Farhi is listed as Direction. Eglal Farhi was the founder of New Morning.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newmorning.com","updated_at":"2026-11-07T06:02:13.412171+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://newmorning.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newmorning.com","updated_at":"2026-11-07T06:02:13.412171+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Passionate, poetic, music-focused, culturally informed and celebratory.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newmorning.com","updated_at":"2026-11-07T06:02:13.412171+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"1981; the Paris club opened on 16 April 1981.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newmorning.com","updated_at":"2026-11-07T06:02:13.412171+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"7 & 9, rue des Petites Écuries, 75010 Paris, France","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newmorning.com","updated_at":"2026-11-07T06:02:13.412171+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides audiences with access to live concerts and distinctive music programming in an intimate club setting, while giving artists a close, direct connection with the public.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newmorning.com","updated_at":"2026-11-07T06:02:13.412171+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Live concert programming\nJazz and contemporary music curation\nConcert ticketing and event information\nLive radio broadcasting\nConcert recording and podcast production\nMusic archives and artist discovery","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newmorning.com","updated_at":"2026-11-07T06:02:13.412171+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Live concerts at the New Morning club\nNew Morning Radio\nSoundcheck podcasts\nNew Morning mobile application\nMonthly programming newsletter","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newmorning.com","updated_at":"2026-11-07T06:02:13.412171+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Ticket prices are not stated in the scraped content. The venue's cloakroom is listed at €2 per item.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newmorning.com","updated_at":"2026-11-07T06:02:13.412171+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Live music, entertainment and cultural events","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newmorning.com","updated_at":"2026-11-07T06:02:13.412171+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Concert audiences, jazz and music enthusiasts, radio and podcast listeners, and artists performing live.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newmorning.com","updated_at":"2026-11-07T06:02:13.412171+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"People seeking intimate live performances and programming across jazz, funk, soul, blues and related music genres, particularly in Paris.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newmorning.com","updated_at":"2026-11-07T06:02:13.412171+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Discovering and attending live concerts\nBooking tickets for concerts\nListening to live radio and music podcasts\nExploring the club's concert archives and artist history\nFollowing monthly concert programming and receiving event updates","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newmorning.com","updated_at":"2026-11-07T06:02:13.412171+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to a broad program of live music in Paris\nAn intimate setting with direct musician-audience contact\nAbility to discover established and emerging artists\nAccess to live broadcasts, concert recordings and music interviews\nPractical information for attending concerts, including transport and accessibility details","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newmorning.com","updated_at":"2026-11-07T06:02:13.412171+00:00"}]}],"last_refreshed_at":"2026-11-07T06:02:13.430086+00:00","last_changed_at":"2026-11-07T06:02:13.439953+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=d4615531-0d8c-46c2-b3bf-cce9c30dfbed"}