{"name":"New Sankyu","domain":"newsankyu.co.jp","url":"https://optimly.ai/brand/new-sankyu","is_claimed":false,"categories":["retail-ecommerce"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"New Sankyu is a Kanazawa-based regional supermarket operator offering fresh, safe foods and locally sourced products through four stores.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newsankyu.co.jp","updated_at":"2026-11-07T05:38:39.358774+00:00"},{"key":"description","label":"Description","shape":"text","content":"New Sankyu, formally Kabushiki Kaisha New Sankyu, operates supermarkets in Kanazawa, Ishikawa, Japan. Its stores focus on fresh foods, local products, convenience, and community services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newsankyu.co.jp","updated_at":"2026-11-07T05:38:39.358774+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To help customers enjoy delicious, vibrant lives and build healthier lives; to contribute to the local community by honestly selling fresh and safe products.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newsankyu.co.jp","updated_at":"2026-11-07T05:38:39.358774+00:00"},{"key":"leadership","label":"Founders & leadership","shape":"text","content":"Yuichi Minami, Representative Director and Chairman; Yasuhiro Nakagawa, Representative Director and President; Kenji Tatatani, Managing Director; Ryuichi Ikemizu, Auditor.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newsankyu.co.jp","updated_at":"2026-11-07T05:38:39.358774+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://newsankyu.co.jp","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newsankyu.co.jp","updated_at":"2026-11-07T05:38:39.358774+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Community-focused, sincere, practical, and service-oriented, emphasizing freshness, safety, convenience, local products, and customer health.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newsankyu.co.jp","updated_at":"2026-11-07T05:38:39.358774+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"1964 (company established); business origins trace to the founding of Matsukawa Fresh Fish Shop in 1882.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newsankyu.co.jp","updated_at":"2026-11-07T05:38:39.358774+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"Kanazawa City, Ishikawa, Japan: 2-36-1 Jonan, Kanazawa, Ishikawa 920-0966.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newsankyu.co.jp","updated_at":"2026-11-07T05:38:39.358774+00:00"},{"key":"parent_ownership","label":"Parent ownership","shape":"text","content":"In 2020, New Sankyu established the Shin'ei Holdings holding company jointly with Marue Co., Ltd.; the site does not state a current ownership percentage.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newsankyu.co.jp","updated_at":"2026-11-07T05:38:39.358774+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides local customers with convenient access to fresh, safe, high-quality foods and everyday shopping services, while supporting community life through recycling and other in-store services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newsankyu.co.jp","updated_at":"2026-11-07T05:38:39.358774+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Supermarket retail operations\nFresh food and locally sourced product merchandising\nRetail promotions, flyers, reservations, and seasonal campaigns\nElectronic, credit card, QR, and gift certificate payment acceptance\nPublic utility bill payment at selected stores\nRecycling collection for milk cartons, food trays, cans, PET bottles, cardboard, newspapers, used clothing, and other materials\nFood waste reduction and recycling initiatives\nCommunity resource collection through the Mottekimasshi Station","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newsankyu.co.jp","updated_at":"2026-11-07T05:38:39.358774+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Fresh foods\nLocally sourced foods and ingredients\nProduce and seafood\nAlcohol, including wine\nEveryday grocery and household products\nSeasonal gifts, Christmas cakes, and osechi\nBeer, rice, sake, and selected gift certificates","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newsankyu.co.jp","updated_at":"2026-11-07T05:38:39.358774+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Grocery retail and supermarkets","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newsankyu.co.jp","updated_at":"2026-11-07T05:38:39.358774+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Residents and households in Kanazawa, Ishikawa, serving customers across the Jonan, Akatsuki, Izumigaoka, and Fushimidai areas.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newsankyu.co.jp","updated_at":"2026-11-07T05:38:39.358774+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Local Kanazawa shoppers and households seeking fresh seafood, produce, local foods, safe ingredients, convenient grocery shopping, and community-oriented services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newsankyu.co.jp","updated_at":"2026-11-07T05:38:39.358774+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Routine grocery shopping\nPurchasing fresh seafood, produce, and local foods\nOrdering seasonal gifts, Christmas cakes, and osechi\nPaying electricity, gas, telephone, and other public utility bills at participating stores\nUsing accepted credit cards, electronic payments, QR payments, and gift certificates\nRecycling household materials at store collection points\nUsing in-store photo identification services for resumes and passports\nChecking store flyers and current promotions","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newsankyu.co.jp","updated_at":"2026-11-07T05:38:39.358774+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Convenient access to fresh and safe food\nAccess to locally sourced products and Kanazawa-oriented assortments\nMore convenient shopping through multiple payment options and in-store services\nAbility to combine grocery shopping with public utility bill payments\nOpportunities to recycle household resources locally\nSupport for local schools, preschools, and kindergartens through proceeds from the Mottekimasshi Station recycling initiative","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newsankyu.co.jp","updated_at":"2026-11-07T05:38:39.358774+00:00"}]}],"last_refreshed_at":"2026-11-07T05:38:39.402323+00:00","last_changed_at":"2026-11-07T05:38:39.408818+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=3c41c925-5ee5-4d25-b2a7-83163fe7a752"}