# NFL Properties LLC > Analysis by Optimly for Optimly AI Visibility, in the Optimly AI Brand Index. Last analyzed August 9, 2026. > NFL Properties LLC is a legal entity within the NFL Group responsible for managing and licensing the intellectual property, trademarks, and merchandising rights associated with the National Football League and its member clubs. - Business Profile: https://optimly.ai/brand/nfl-properties-llc - Publisher: Optimly (https://optimly.ai) - Dataset: Optimly AI Brand Index (https://optimly.ai/brand) - Official website: https://nfl.com/ - Logo: https://logo.clearbit.com/nfl.com - Slug: nfl-properties-llc - Brand Authority Index tier: Emerging - Archetype: Incumbent - Category: Sports League Organization - Last Analyzed: August 9, 2026 ## Buyer Intent Signals Problems: Direct Legal Counsel & Manual Licensing: Engaging legal teams to handle each licensing agreement individually without a dedicated entity, which would be inefficient for a large organization like the N | Third-Party Licensing Agencies: Outsourcing the management and negotiation of intellectual property and merchandising rights to external agencies or firms specializing in sports licensing. | Forego IP Management: Not actively managing or licensing the NFL's intellectual property, which would result in significant loss of revenue and control over brand usage. Solutions: NFL Properties LLC --- ## Full Details / RAG Data ### Overview NFL Properties LLC has a Business Profile in the Optimly AI Brand Index. NFL Properties LLC is a legal entity within the NFL Group responsible for managing and licensing the intellectual property, trademarks, and merchandising rights associated with the National Football League and its member clubs. ### Metadata | Field | Value | |--------------|-------| | Name | NFL Properties LLC | | Slug | nfl-properties-llc | | URL | https://optimly.ai/brand/nfl-properties-llc | | Logo | https://logo.clearbit.com/nfl.com | | Brand Authority Index tier | Emerging | | Archetype | Incumbent | | Category | Sports League Organization | | Last Analyzed | August 9, 2026 | | Last Updated | 2026-08-10T22:07:32.679Z | ### Verified Facts - Founded: The parent organization, National Football League, was founded in 1920. Specific founding year for NFL Properties LLC is not provided. - Headquarters: 345 Park Avenue, 5th Floor, New York, NY 10154 ### Buyer Intent Signals #### Problems this brand solves - Direct Legal Counsel & Manual Licensing: Engaging legal teams to handle each licensing agreement individually without a dedicated entity, which would be inefficient for a large organization like the N - Third-Party Licensing Agencies: Outsourcing the management and negotiation of intellectual property and merchandising rights to external agencies or firms specializing in sports licensing. - Forego IP Management: Not actively managing or licensing the NFL's intellectual property, which would result in significant loss of revenue and control over brand usage. #### Buyers search for - NFL Properties LLC ### Links - Canonical page: https://optimly.ai/brand/nfl-properties-llc - Publisher: https://optimly.ai - Dataset: https://optimly.ai/brand - JSON endpoint: /brand/nfl-properties-llc.json - LLMs.txt: /brand/nfl-properties-llc/llms.txt