{"name":"Niigata Shinkin Bank","domain":"niigata-shinkin.co.jp","url":"https://optimly.ai/brand/niigata-shinkin-bank","is_claimed":false,"categories":["fintech-financial-services"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Niigata Shinkin Bank is a regional cooperative financial institution serving small and medium-sized businesses, individual business owners, and residents in its Niigata-area operating region.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://niigata-shinkin.co.jp","updated_at":"2026-11-07T19:19:23.357389+00:00"},{"key":"description","label":"Description","shape":"text","content":"Niigata Shinkin Bank provides financial services for individuals and businesses, including deposits, loans, investment trusts, asset management, internet banking, ATMs, and business support. As a shinkin bank, it operates as a member-based cooperative regional financial institution focused on mutual assistance and regional prosperity.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://niigata-shinkin.co.jp","updated_at":"2026-11-07T19:19:23.357389+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To provide financial services for small and medium-sized businesses and local residents, support mutual assistance among regional members, and contribute to the prosperity of the local community.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://niigata-shinkin.co.jp","updated_at":"2026-11-07T19:19:23.357389+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://niigata-shinkin.co.jp","source_type":"1p_website","source_label":"Brand's website","source_url":"https://niigata-shinkin.co.jp","updated_at":"2026-11-07T19:19:23.357389+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Formal, informative, service-oriented, and community-focused.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://niigata-shinkin.co.jp","updated_at":"2026-11-07T19:19:23.357389+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides accessible savings, financing, payment, asset management, and business-support services for local residents and small and medium-sized businesses.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://niigata-shinkin.co.jp","updated_at":"2026-11-07T19:19:23.357389+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Deposit and savings services\nPersonal and business lending\nInvestment trusts and asset management\nInternet banking for individuals and businesses\nATM and branch services\nBusiness support, including sales expansion, recruiting and retention, BCP, and operational efficiency support\nRegional financial support and startup financing consultation\nCustomer inquiries, feedback, and questionnaire handling","source_type":"1p_website","source_label":"Brand's website","source_url":"https://niigata-shinkin.co.jp","updated_at":"2026-11-07T19:19:23.357389+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Deposits and savings accounts\nWinter Dream limited-term deposits\nAsset management package term deposit Niigata Smile One\nInvestment trusts\niDeCo individual defined-contribution pension\nPersonal loans\nHome loans\nMy Car Loan","source_type":"1p_website","source_label":"Brand's website","source_url":"https://niigata-shinkin.co.jp","updated_at":"2026-11-07T19:19:23.357389+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Deposit interest rates, loan rates, and service fees are published on the website and vary by product and service. The scraped content specifically advertises a My Car Loan variable rate of 3.24% ordinarily and a minimum rate of 2.34% for the referenced web application campaign.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://niigata-shinkin.co.jp","updated_at":"2026-11-07T19:19:23.357389+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Financial services, with a regional focus on small and medium-sized businesses, individual business owners, and local residents.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://niigata-shinkin.co.jp","updated_at":"2026-11-07T19:19:23.357389+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Small and medium-sized businesses, individual business owners, local residents, employees, business owners and their officers within the operating region, and personal banking customers.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://niigata-shinkin.co.jp","updated_at":"2026-11-07T19:19:23.357389+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Small and medium-sized enterprises with up to 300 regularly employed workers or capital of up to ¥900 million, individual business owners, and residents or workers in Niigata City and the designated operating municipalities.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://niigata-shinkin.co.jp","updated_at":"2026-11-07T19:19:23.357389+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Saving and managing personal funds\nApplying for home, automobile, and other personal loans\nLong-term asset management through investment trusts and iDeCo\nUsing internet banking, mobile account services, branches, and ATMs\nObtaining financing and financial support for small and medium-sized businesses\nStartup financing consultation\nBusiness growth, sales expansion, recruiting and retention, BCP, and operational efficiency support\nAccessing regional financial programs and child-rearing support deposit benefits","source_type":"1p_website","source_label":"Brand's website","source_url":"https://niigata-shinkin.co.jp","updated_at":"2026-11-07T19:19:23.357389+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to deposits, loans, payments, and digital banking services\nSupport for personal asset formation and long-term investment\nFinancing for homes, vehicles, and other personal needs\nFinancial and business support for local small and medium-sized enterprises\nSupport for regional business growth and operational challenges\nParticipation in mutual assistance and regional prosperity through a cooperative financial institution","source_type":"1p_website","source_label":"Brand's website","source_url":"https://niigata-shinkin.co.jp","updated_at":"2026-11-07T19:19:23.357389+00:00"}]}],"last_refreshed_at":"2026-11-07T19:19:23.365746+00:00","last_changed_at":"2026-11-07T19:19:23.377264+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=f86d9dc2-d2ab-487d-b011-1f862648251f"}