{
  "slug": "ninjaforms",
  "name": "Ninjaforms",
  "description": "Ninja Forms is a WordPress plugin designed to create and manage various types of online forms, from basic contact forms to complex data collection and workflow automation solutions, offering a free core plugin and a wide range of premium add-ons.",
  "url": "https://optimly.ai/brand/ninjaforms",
  "websiteUrl": "https://ninjaforms.com/",
  "logoUrl": "https://logo.clearbit.com/ninjaforms.com",
  "baiScore": 57.5,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Online Form Builders",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-25T06:39:15.086Z",
  "verifiedVitals": {
    "website": "https://ninjaforms.com",
    "category": "WordPress Forms Plugin",
    "what_it_does": "Ninja Forms is a WordPress forms plugin that allows users to build various types of forms, from simple contact forms to advanced business workflows, with features like data calculations, email notifications, submission management, and integrations.",
    "primary_audience": "WordPress users, developers, and businesses/organizations across various industries including education, healthcare, nonprofit, marketing, eCommerce, industry & agriculture, technology & design, and government.",
    "core_product": "The core Ninja Forms plugin for WordPress.",
    "pricing_model": {
      "kind": "freemium",
      "detail": "The core plugin is free, with premium features and integrations available as individual add-ons or in packages."
    }
  },
  "intentTags": {
    "problemIntents": [
      "Need a WordPress forms plugin",
      "Difficulty building custom forms",
      "Require data calculation in forms",
      "Need to send unlimited email notifications from forms",
      "Challenges with form submission management (view, edit, export)",
      "Concerned about GDPR & CCPA compliance for form data",
      "Need to restrict form access or limit submissions",
      "Struggling with spam and bot protection on forms",
      "Desire for advanced form functionality (file uploads, conditional logic, styling)",
      "Need to integrate forms with payment gateways (PayPal, Stripe)",
      "Looking for email marketing service integrations for forms (Mailchimp, ActiveCampaign)",
      "Need CRM integrations for forms (HubSpot, Salesforce)",
      "Require automation and integration with other services (Zapier, Webhooks)",
      "Searching for a form plugin that supports various industries (education, healthcare, non-profit, ecommerce, etc.)",
      "Seeking a form solution with strong accessibility, privacy, and security features",
      "Looking for responsive and easy-to-use form builder interface",
      "Need a flexible pricing model for form features (individual add-ons)"
    ],
    "solutionIntents": [
      "Researching WordPress form builders",
      "Evaluating form plugins for data collection",
      "Seeking form solution for lead generation",
      "Implementing online payment forms",
      "Integrating forms with marketing automation",
      "Automating business workflows with forms",
      "Enhancing website data privacy and security through forms",
      "Finding a scalable form solution for WordPress",
      "Setting up GDPR compliant forms",
      "Improving customer data collection processes",
      "Streamlining administrative tasks with calculated forms",
      "Enabling user management and access control for forms",
      "Seeking professional support for WordPress forms"
    ],
    "evaluationIntents": [
      "Comparing WordPress form plugins",
      "Reviewing Ninja Forms features",
      "Assessing Ninja Forms pricing and add-ons",
      "Checking Ninja Forms compatibility with other platforms",
      "Looking for Ninja Forms testimonials or case studies",
      "Evaluating Ninja Forms for specific industry use cases",
      "Investigating Ninja Forms' support, accessibility, privacy, and security",
      "Considering Ninja Forms for developer customization"
    ]
  },
  "businessProfileClaims": [],
  "timestamp": 1790457033280
}