{"name":"Novaturas","domain":"novaturasgroup.com","url":"https://optimly.ai/brand/novaturas","is_claimed":false,"categories":["travel-hospitality"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Novaturas is the largest tour operator in the Baltic region, offering organised holidays, sightseeing tours, airline tickets and hotel accommodations.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://novaturasgroup.com","updated_at":"2026-11-07T06:33:54.290113+00:00"},{"key":"description","label":"Description","shape":"text","content":"Novaturas Group is a Baltic tourism holding company operating in Lithuania, Latvia and Estonia. Founded in 1999, it provides fully organised summer and winter package holidays, sightseeing tours by coach and plane, airline tickets and online hotel bookings across more than 30 destinations worldwide. Its products are distributed through more than 400 external travel agencies, its own sales offices and e-commerce channels.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://novaturasgroup.com","updated_at":"2026-11-07T06:33:54.290113+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To pursue regional leadership through technological advancement, improved traveller experience and choice, more sustainable trips and involvement of the whole team.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://novaturasgroup.com","updated_at":"2026-11-07T06:33:54.290113+00:00"},{"key":"leadership","label":"Founders & leadership","shape":"text","content":"Aleksejs Kriš\u0002\u0003\u0004u\u0005\u0006ks, CEO; Audron\u0007\b Joff\t\u0010, Chief Financial Officer; Gediminas Almantas, Chairman of the Board; Sebnem Gunel, Member of the Board; Chris Mottershead, Member of the Board.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://novaturasgroup.com","updated_at":"2026-11-07T06:33:54.290113+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://novaturasgroup.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://novaturasgroup.com","updated_at":"2026-11-07T06:33:54.290113+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Corporate, informative and investor-oriented, with emphasis on market leadership, growth, customer choice and operational performance.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://novaturasgroup.com","updated_at":"2026-11-07T06:33:54.290113+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"1999","source_type":"1p_website","source_label":"Brand's website","source_url":"https://novaturasgroup.com","updated_at":"2026-11-07T06:33:54.290113+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"A. Mickevičiaus str. 27, Kaunas, LT-44245 Lithuania","source_type":"1p_website","source_label":"Brand's website","source_url":"https://novaturasgroup.com","updated_at":"2026-11-07T06:33:54.290113+00:00"},{"key":"parent_ownership","label":"Parent ownership","shape":"text","content":"AB Novaturas is the parent company of Novaturas Group, which operates directly and through subsidiaries in Lithuania, Latvia and Estonia. The group structure lists 100% ownership of SIA Novaturas, OU Novatours, UAB Aviaturas ir Partneriai and SRL Novatours Holidays; SRL Novatours Holidays is inactive.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://novaturasgroup.com","updated_at":"2026-11-07T06:33:54.290113+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides convenient, packaged access to leisure and sightseeing travel by combining transport, accommodation, transfers, guided tours and excursions through a diversified multi-channel distribution network.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://novaturasgroup.com","updated_at":"2026-11-07T06:33:54.290113+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Organising flight package holidays\nOrganising round trips by plane\nOrganising round trips by coach\nSelling airline tickets\nSelling hotel accommodations online\nProviding transfers, accommodation, tour guides and excursions as part of organised trips\nDistributing travel products through external agencies, sales offices and e-commerce\nOperating across Lithuania, Latvia and Estonia","source_type":"1p_website","source_label":"Brand's website","source_url":"https://novaturasgroup.com","updated_at":"2026-11-07T06:33:54.290113+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Summer package holidays\nWinter package holidays\nFlight package tours\nRound trips by plane\nRound trips by coach\nAirline tickets\nOnline hotel bookings\nLocal tourism services","source_type":"1p_website","source_label":"Brand's website","source_url":"https://novaturasgroup.com","updated_at":"2026-11-07T06:33:54.290113+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"The company describes its offering as diverse and attractively priced, with products diversified by tour type, price and destination. Specific prices are not provided.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://novaturasgroup.com","updated_at":"2026-11-07T06:33:54.290113+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Travel and tourism","source_type":"1p_website","source_label":"Brand's website","source_url":"https://novaturasgroup.com","updated_at":"2026-11-07T06:33:54.290113+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Retail travellers and clients in the Baltic states, as well as other tour operators and customers with varied travel preferences.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://novaturasgroup.com","updated_at":"2026-11-07T06:33:54.290113+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Travel customers in Lithuania, Latvia and Estonia seeking organised leisure holidays or sightseeing tours, and tour operators seeking airline seats or travel products.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://novaturasgroup.com","updated_at":"2026-11-07T06:33:54.290113+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Summer leisure holidays at European, North African and Asian resorts\nWinter holidays in destinations including Italy, France and Andorra\nLong-distance sightseeing trips by plane\nEuropean sightseeing tours by coach\nBooking airline tickets\nBooking hotel accommodations online\nLocal tourism","source_type":"1p_website","source_label":"Brand's website","source_url":"https://novaturasgroup.com","updated_at":"2026-11-07T06:33:54.290113+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to more than 30 destinations worldwide\nConvenient all-inclusive travel arrangements covering flights, transfers, accommodation and guides\nBroader travel choice across tour types, prices and destinations\nAccess to organised excursions and sightseeing experiences\nFlexible purchasing through travel agencies, sales offices and online channels","source_type":"1p_website","source_label":"Brand's website","source_url":"https://novaturasgroup.com","updated_at":"2026-11-07T06:33:54.290113+00:00"}]}],"last_refreshed_at":"2026-11-07T06:33:54.331419+00:00","last_changed_at":"2026-11-07T06:33:54.338836+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=bc1b4f97-abb8-46d8-ad6b-f60fcca2d32d"}