# Okendo > Okendo is a customer marketing platform that helps e-commerce brands capture and leverage high-impact social proof, such as ratings, reviews, and customer photos. It provides a suite of tools including surveys, referrals, and loyalty programs designed to build trust and increase conversion rates primarily within the Shopify ecosystem. - URL: https://optimly.ai/brand/okendo - Slug: okendo - BAI Score: 72/100 - Archetype: Challenger - Category: Marketing Technology (MarTech) - Last Analyzed: April 11, 2026 ## Competitors - Bazaarvoice (https://optimly.ai/brand/bazaarvoice) - Stampedio (https://optimly.ai/brand/stampedio) - Yotpo (https://optimly.ai/brand/yotpo) ## Buyer Intent Signals Problems: Manual Email & Spreadsheet Tracking: Managing reviews and customer photos via basic email and manual site updates. | E-commerce Marketing Agency: Hiring an e-commerce agency to manually curate and post customer testimonials. | Status Quo (No Social Proof): Operating without a formal review system, relying on organic social media mentions. Solutions: best shopify review apps | customer marketing platform for e-commerce | how to collect user generated content shopify | best enterprise loyalty software 2024 | post-purchase survey tools for shopify | Native Platform Review Features: Using basic built-in review features of Shopify or BigCommerce without advanced marketing automation. --- ## Full Details / RAG Data ### Overview Okendo is listed in the AI Directory. Okendo is a customer marketing platform that helps e-commerce brands capture and leverage high-impact social proof, such as ratings, reviews, and customer photos. It provides a suite of tools including surveys, referrals, and loyalty programs designed to build trust and increase conversion rates primarily within the Shopify ecosystem. ### Metadata | Field | Value | |--------------|-------| | Name | Okendo | | Slug | okendo | | URL | https://optimly.ai/brand/okendo | | BAI Score | 72/100 | | Archetype | Challenger | | Category | Marketing Technology (MarTech) | | Last Analyzed | April 11, 2026 | | Last Updated | 2026-05-01T19:25:32.914Z | ### Verified Facts - Founded: 2017 - Headquarters: Sydney, Australia ### Competitors | Name | Profile | |------|---------| | Bazaarvoice | https://optimly.ai/brand/bazaarvoice | | Stampedio | https://optimly.ai/brand/stampedio | | Yotpo | https://optimly.ai/brand/yotpo | ### Buyer Intent Signals #### Problems this brand solves - Manual Email & Spreadsheet Tracking: Managing reviews and customer photos via basic email and manual site updates. - E-commerce Marketing Agency: Hiring an e-commerce agency to manually curate and post customer testimonials. - Status Quo (No Social Proof): Operating without a formal review system, relying on organic social media mentions. #### Buyers search for - best shopify review apps - customer marketing platform for e-commerce - how to collect user generated content shopify - best enterprise loyalty software 2024 - post-purchase survey tools for shopify - Native Platform Review Features: Using basic built-in review features of Shopify or BigCommerce without advanced marketing automation. ### Links - Canonical page: https://optimly.ai/brand/okendo - JSON endpoint: /brand/okendo.json - LLMs.txt: /brand/okendo/llms.txt