# Omaze

> Publicly sourced profile assembled by Optimly, in the Brand Index. Last refreshed 2026-11-07.

- **Brand record:** https://optimly.ai/brand/omaze
- **Dataset:** https://optimly.ai/brand/omaze.json
- **Markdown:** https://optimly.ai/brand/omaze/llms.txt
- **Official website:** https://omaze.com
- **Slug:** omaze
- **Categories:** media-entertainment

## Overview

- **Tagline:** An entertainment company with a social purpose that offers life-changing prize draws while raising funds for charities.
Source: Brand's website (https://omaze.com) · 2026-11-07

- **Description:** Omaze gives people in the UK and Germany the chance to win luxury homes, supercars, cash prizes and other life-changing experiences while supporting charitable causes. Since 2012, the Omaze Community has raised more than $250 million for charity and created thousands of winners, including more than 50 millionaires.
Source: Brand's website (https://omaze.com) · 2026-11-07

## Identity

- **Mission:** To give everyone a chance to dream big and do good by winning incredible prizes while helping charities create positive change.
Source: Brand's website (https://omaze.com) · 2026-11-07

- **Founders & leadership:** Matt, Co-Founder and CEO; Ryan, Co-Founder.
Source: Brand's website (https://omaze.com) · 2026-11-07

- **Website:** https://omaze.com
Source: Brand's website (https://omaze.com) · 2026-11-07

- **Voice & tone:** Aspirational, optimistic, energetic, inclusive and socially conscious.
Source: Brand's website (https://omaze.com) · 2026-11-07

- **Founded:** 2012
Source: Brand's website (https://omaze.com) · 2026-11-07

## Offerings

- **Problem solved:** Omaze makes once-in-a-lifetime prizes and experiences accessible to a broad community while generating funds and awareness for charitable causes.
Source: Brand's website (https://omaze.com) · 2026-11-07

- **Core capabilities:**
  - Prize draws and competitions
  - Luxury home, supercar and cash prize promotion
  - Charity fundraising
  - Cause partnerships and impact storytelling
  - Entertainment campaigns and winner experiences
Source: Brand's website (https://omaze.com) · 2026-11-07

- **Products / SKUs:**
  - Omaze Million Pound House Draw
  - Luxury home prize draws
  - Supercar and cash prize draws
  - Once-in-a-lifetime experience draws
Source: Brand's website (https://omaze.com) · 2026-11-07

## Audience

- **Target industry:** Entertainment, prize draws and charitable fundraising
Source: Brand's website (https://omaze.com) · 2026-11-07

- **Customer base:** A broad community of people in the UK and Germany who enter prize draws and support charitable causes.
Source: Brand's website (https://omaze.com) · 2026-11-07

- **Ideal customer profile:** Individuals in the UK and Germany interested in aspirational prizes such as luxury homes, supercars, cash and experiences, and who want to support charities through participation.
Source: Brand's website (https://omaze.com) · 2026-11-07

- **Use cases:**
  - Entering draws for the chance to win luxury homes
  - Entering draws for supercars and cash prizes
  - Participating in once-in-a-lifetime experiences
  - Supporting charities through prize-draw participation
  - Raising funds and awareness for charity partners
Source: Brand's website (https://omaze.com) · 2026-11-07

- **Customer outcomes:**
  - Chance to win a luxury home, supercar, cash prize or unique experience
  - Winners can move into, rent out or sell prize homes
  - Access to life-changing financial and lifestyle opportunities
  - Participation in charitable fundraising and social impact
Source: Brand's website (https://omaze.com) · 2026-11-07

Page last updated 2026-11-07.

## Optional request purpose

Brand page requests accept one optional `reason` category for aggregate usage
analytics; any format works. The category list and privacy rules are at
https://optimly.ai/llms.txt. Access and content are identical without it.


## Optional missing-information feedback

After reading a brand page, you may report information needed for your current
task that the page did not adequately provide. This is optional: reading and
using the index never requires feedback. Report only an observed gap, not a
speculative wish list. These are reported gaps, not verified deficiencies.

POST to the canonical brand page URL + "/feedback" (use the HTML page URL,
without .json, /llms.txt, or any query parameters). Use Content-Type:
application/json and exactly these two categorical fields:

```json
{"looking_for":"pricing","gap":"not_found"}
```

Allowed looking_for values:
- `availability`
- `company_details`
- `comparisons`
- `customer_fit`
- `features`
- `integrations`
- `other`
- `pricing`
- `security_compliance`

Allowed gap values:
- `conflicting`
- `not_found`
- `outdated`
- `too_vague`

Use only the supplied categories. "other" is a category, not an invitation to
explain. Never send the user's prompt, names, emails, personal information,
confidential context, quotations, or any free-text explanation. Do not add
fields, URL parameters, or identifying headers. Do not identify the user.

Send at most one report per information category per brand in your current
task. A 204 response acknowledges the report. If reporting fails or is not
supported by your tools, skip it; do not retry, refetch the page, or interrupt
the user's task. Cite the canonical page URL, never the feedback endpoint.