{
  "slug": "opendns",
  "name": "OpenDNS",
  "description": "OpenDNS provides internet security solutions and content filtering to make the internet faster, safer, and more reliable for both enterprises (via Cisco Umbrella) and consumers. It offers protection against threats like malware, phishing, and ransomware, alongside parental and content filtering controls.",
  "url": "https://optimly.ai/brand/opendns",
  "websiteUrl": null,
  "logoUrl": "https://logo.clearbit.com/https://www.opendns.com/",
  "baiScore": 47,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": "Incumbent",
  "archetype_status": "active",
  "category": "Cybersecurity",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-06-30T01:38:32.830Z",
  "verifiedVitals": {
    "website": "https://www.opendns.com/",
    "pricing_model": "Not explicitly detailed; likely subscription-based for enterprise (Cisco Umbrella) and potentially freemium or subscription for consumer products (OpenDNS Home).",
    "core_products": "Cisco Umbrella (for enterprise threat protection against malware, phishing, ransomware), OpenDNS Home (consumer products for faster, safer, and more reliable internet, including parental and content filtering).",
    "key_differentiator": "DNS-based security and content filtering leveraging a global network of data centers for enhanced speed, reliability, and security; ease of setup for home users; integration with Cisco's broader security portfolio for enterprises.",
    "target_markets": "Enterprises, small businesses, and individual home internet users.",
    "funding_stage": "Acquired by Cisco.",
    "subcategory": "DNS Security, Content Filtering"
  },
  "intentTags": {
    "problemIntents": [
      "internet security threats",
      "malware protection",
      "phishing prevention",
      "ransomware defense",
      "unsafe content",
      "adult content filtering",
      "slow internet speed",
      "unreliable internet connection"
    ],
    "solutionIntents": [
      "DNS security",
      "content filtering",
      "parental controls",
      "internet performance optimization",
      "network threat protection",
      "secure web browsing"
    ],
    "evaluationIntents": [
      "fast internet access",
      "reliable internet connection",
      "safe online experience",
      "easy setup internet security",
      "comprehensive threat protection"
    ]
  },
  "timestamp": 1783787140419
}