{
  "slug": "operating",
  "name": "Operating",
  "description": "Operating is a professional services automation (PSA) platform designed for consulting firms, IT services companies, and professional services teams to manage their business operations, including resourcing, project planning, time tracking, project financials, revenue recognition, and invoicing.",
  "url": "https://optimly.ai/brand/operating",
  "websiteUrl": "https://operating.app/",
  "logoUrl": "https://logo.clearbit.com/operating.app",
  "baiScore": 52.5,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Professional Services Automation (PSA) Software",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-14T13:39:50.550Z",
  "verifiedVitals": {
    "website": "https://operating.app",
    "primary_audience": "Operating is designed for consulting firms, IT services companies, software, product engineering and AI consultancies, engineering services firms, and professional services teams within software companies.",
    "pricing_model": {
      "kind": "subscription",
      "detail": "The website offers options to book a demo and start a free trial, implying a subscription-based model."
    },
    "named_competitors": null
  },
  "intentTags": null,
  "businessProfileClaims": [],
  "timestamp": 1790001481234
}