# Opta Analyst > Analysis by Optimly for Optimly AI Visibility, in the Optimly AI Brand Index. Last analyzed August 9, 2026. > Opta Analyst, powered by Opta data from Stats Perform, provides in-depth football (soccer) statistics, data visualizations, and analytical articles. It offers detailed insights into team and player performance, league standings, and advanced metrics like Expected Goals (xG) and Power Rankings, targeting football enthusiasts, media professionals, and analysts. - Business Profile: https://optimly.ai/brand/opta-analyst - Publisher: Optimly (https://optimly.ai) - Dataset: Optimly AI Brand Index (https://optimly.ai/brand) - Official website: https://theanalyst.com/ - Logo: https://logo.clearbit.com/theanalyst.com - Slug: opta-analyst - Brand Authority Index tier: Emerging - Archetype: Incumbent - Category: Sports Analytics - Last Analyzed: August 9, 2026 ## Buyer Intent Signals Problems: Manual Sports Scouting/Analysis: Relying on human observation and manual note-taking to analyze games and player performance, lacking the depth, accuracy, and efficiency of automated data collection a | Traditional Sports Journalism/Broadcasting: Engaging traditional sports media outlets or journalists for analysis, which may be more qualitative and less data-driven than Opta Analyst's approach. | No Data-Driven Analysis: Operating without comprehensive, data-backed insights into football, leading to potentially subjective decisions, less informed commentary, or missed opportunities for strateg Solutions: Opta Premier League stats | Erling Haaland Expected Goals | Football analytics articles | General Sports News Websites/Apps: Using mainstream sports news platforms that provide basic scores, headlines, and limited statistical summaries, without the deep, granular data and advanced metrics