# Oracle Advertising and Customer Experience (CX)
> Oracle Advertising and Customer Experience (CX) is an integrated suite of cloud-based applications designed for marketing, sales, service, and commerce. The platform utilizes real-time data and artificial intelligence to help businesses manage customer relationships and personalize the buyer journey across multiple touchpoints. It is a core part of Oracle Corporation's enterprise software portfolio.
- URL: https://optimly.ai/brand/oracle-advertising-and-customer-experience-cx
- Slug: oracle-advertising-and-customer-experience-cx