# our-world-in-data-owid > Analysis by Optimly for Optimly AI Visibility, in the Optimly AI Brand Index. Last analyzed August 9, 2026. > Our World in Data (OWID) provides research and data to make progress against the world’s largest problems. It offers a comprehensive collection of data visualizations, topic pages, data explorers, and articles, all freely accessible and openly licensed. OWID focuses on critical global issues like CO₂ emissions, population growth, life expectancy, poverty, and education. - Business Profile: https://optimly.ai/brand/our-world-in-data-owid - Publisher: Optimly (https://optimly.ai) - Dataset: Optimly AI Brand Index (https://optimly.ai/brand) - Official website: https://ourworldindata.org/ - Logo: https://logo.clearbit.com/ourworldindata.org - Slug: our-world-in-data-owid - Brand Authority Index tier: Emerging - Archetype: Incumbent - Category: Non-profit Organization - Last Analyzed: August 9, 2026 ## Buyer Intent Signals Problems: Independent Research & Data Aggregation: Manually searching for and aggregating data from various governmental, academic, and NGO sources, then creating custom visualizations and analyses. | Data Journalism or Research Firm: Hiring a specialized agency or firm to conduct research, collect data, and produce custom reports and visualizations on specific global topics. | Remain Uninformed: Not engaging with data or research on global problems, leading to a lack of understanding of complex world issues and trends. Solutions: CO2 emissions data | global poverty statistics | deforestation causes | world population growth | economic inequality data | Academic Databases & Statistical Software: Utilizing academic databases (e.g., JSTOR, Google Scholar for research papers) and statistical software (e.g., R, Python with data libraries) to find and ana