{"name":"Oversea-Chinese Banking Corporation","domain":"ocbc.com","url":"https://optimly.ai/brand/oversea-chinese-banking-corporation","is_claimed":false,"categories":["fintech-financial-services"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Oversea-Chinese Banking Corporation (OCBC) is a Singapore-based financial services group providing banking, wealth management, insurance, investment, securities and global markets services across ASEAN, Greater China and other international markets.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ocbc.com","updated_at":"2026-11-07T19:08:19.452416+00:00"},{"key":"description","label":"Description","shape":"text","content":"OCBC is the longest established Singapore bank and the second-largest financial services group in Southeast Asia by assets. It serves individuals, high-net-worth individuals, wealthy families, SMEs, large corporates, financial institutions, government agencies and other institutional customers through its businesses and international network.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ocbc.com","updated_at":"2026-11-07T19:08:19.452416+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To enable people and communities to realise their aspirations and support customers' ambitions and dreams for now and beyond.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ocbc.com","updated_at":"2026-11-07T19:08:19.452416+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://ocbc.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ocbc.com","updated_at":"2026-11-07T19:08:19.452416+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Professional, supportive, aspirational and internationally oriented.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ocbc.com","updated_at":"2026-11-07T19:08:19.452416+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"1932; formed from the merger of three local banks, the oldest of which was founded in 1912.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ocbc.com","updated_at":"2026-11-07T19:08:19.452416+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"63 Chulia Street, #10-00 OCBC Centre East, Singapore 049514.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ocbc.com","updated_at":"2026-11-07T19:08:19.452416+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"OCBC helps individuals, businesses and institutions manage money, build wealth, obtain financing, conduct transactions, manage risks, access capital markets and pursue opportunities across borders.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ocbc.com","updated_at":"2026-11-07T19:08:19.452416+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Consumer and personal banking\nBusiness banking for SMEs, large corporates, financial institutions and government agencies\nWealth management and private banking\nInvestment banking, capital markets and corporate finance\nTransaction banking, cash management, trade finance and custody services\nForeign exchange, money markets, fixed income, derivatives and structured treasury products\nInsurance and bancassurance\nAsset management","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ocbc.com","updated_at":"2026-11-07T19:08:19.452416+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Deposit products\nHome loans\nCar loans\nPersonal loans\nCredit cards\nUnit trusts\nBancassurance products\nStructured deposits","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ocbc.com","updated_at":"2026-11-07T19:08:19.452416+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Financial services, including banking, wealth management, insurance, asset management, securities and investment banking.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ocbc.com","updated_at":"2026-11-07T19:08:19.452416+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Individuals, personal banking customers, high-net-worth individuals, wealthy families, SMEs, large corporates, financial institutions, government agencies, individual and corporate clients, and institutional customers across Singapore, ASEAN, Greater China and other international markets.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ocbc.com","updated_at":"2026-11-07T19:08:19.452416+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Individuals seeking personal banking, investment or wealth management; high-net-worth individuals and wealthy families; SMEs and large corporates requiring banking, financing, trade, treasury or capital markets services; financial institutions and government entities; and businesses expanding across ASEAN and Greater China.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ocbc.com","updated_at":"2026-11-07T19:08:19.452416+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Everyday personal banking and deposits\nRetirement planning through Supplementary Retirement Scheme accounts\nInvesting in unit trusts, securities, ETFs, REITs, bonds and other investment products\nPrivate banking and wealth management for affluent customers\nHome, car and personal financing\nCredit card and consumer finance needs\nSME banking and sustainable financing\nCorporate banking and working capital management","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ocbc.com","updated_at":"2026-11-07T19:08:19.452416+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Support for personal aspirations, wealth growth and retirement planning\nAccess to banking and financial services across borders\nFinancing for homes, cars, personal needs and business activities\nImproved access to investment and wealth management solutions\nSupport for business growth, expansion and trade\nRisk management through foreign exchange hedging and treasury solutions\nAccess to capital markets, securities trading and financing\nInsurance protection and bancassurance solutions","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ocbc.com","updated_at":"2026-11-07T19:08:19.452416+00:00"}]}],"last_refreshed_at":"2026-11-07T19:08:19.470558+00:00","last_changed_at":"2026-11-07T19:08:19.483286+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=6556caf0-037d-462c-b546-47ee18ac917f"}