{
  "slug": "owyn",
  "name": "owyn",
  "description": "OWYN (Only What You Need) offers a line of plant-based protein shakes and powders designed to be top 9 allergen-friendly (free from dairy, gluten, soy, eggs, nuts, peanuts, fish, shellfish, and sesame) with no artificial sweeteners. Their products cater to various nutritional needs, from everyday protein boosts to high-performance recovery and kids' nutrition.",
  "url": "https://optimly.ai/brand/owyn",
  "websiteUrl": "https://liveowyn.com/",
  "logoUrl": "https://logo.clearbit.com/liveowyn.com",
  "baiScore": 77.5,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Adult Nutritional Shakes & Drinks",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-06T22:37:47.971Z",
  "verifiedVitals": {
    "website": "https://liveowyn.com",
    "category": "Plant-based protein products",
    "what_it_does": "OWYN (Only What You Need) manufactures and sells plant-based protein shakes and powders that are free from the top 9 allergens (dairy, gluten, soy, eggs, nuts, fish/shellfish, sesame).",
    "primary_audience": "Individuals seeking plant-based protein options, including those with allergies, athletes, and people looking for everyday nutrition or an energy boost. The product line also includes options for children.",
    "core_product": "Plant-based protein shakes and powders",
    "pricing_model": {
      "kind": "transactional",
      "detail": "Customers can make one-time purchases or subscribe for recurring deliveries with savings."
    }
  },
  "intentTags": null,
  "businessProfileClaims": [],
  "timestamp": 1789916603418
}