{
  "slug": "oxfam",
  "name": "Oxfam",
  "description": "Oxfam is a global organization dedicated to tackling poverty and injustice. They work to provide humanitarian aid in emergencies, support long-term development projects, and campaign for systemic change to create a fairer world, addressing issues like climate change and inequality.",
  "url": "https://optimly.ai/brand/oxfam",
  "websiteUrl": "https://oxfam.org.uk/",
  "logoUrl": "https://logo.clearbit.com/oxfam.org.uk",
  "baiScore": null,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "International Development & Humanitarian Aid Organizations",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-08-24T07:56:18.921Z",
  "verifiedVitals": {
    "website": "https://oxfam.org.uk",
    "category": "Non-profit organization, Charity, Humanitarian aid, Development",
    "primary_audience": "People affected by poverty and injustice, communities and partners in need of aid and development, and individuals and organizations who wish to donate, volunteer, or campaign for a fairer world.",
    "core_product": "Oxfam's core offerings include humanitarian aid and emergency response, long-term development programs focusing on issues like climate change, women's rights, and access to essential services, advocacy and campaigning for social justice, and retail operations through its charity shops.",
    "pricing_model": {
      "kind": "one_time",
      "detail": "Primarily funded through donations (one-time or recurring), institutional grants from governments and development agencies, trusts and foundations, corporate partnerships, and major donors. Additional income is generated through sales in Oxfam shops and the Oxfam Lottery."
    },
    "parent_ownership": "Oxfam GB is a registered charity in England and Wales (no 202918) and Scotland (SC039042), and a registered company limited by guarantee (Company No. 612172). It is a member of the international Oxfam confederation, which consists of 21 independent non-governmental organizations. Oxfam GB is governed by a Council of Trustees."
  },
  "intentTags": {
    "problemIntents": [
      "Poverty alleviation",
      "Tackling injustice",
      "Emergency relief",
      "Climate change impact mitigation",
      "Global inequality",
      "Hidden humanitarian crises"
    ],
    "solutionIntents": [
      "Humanitarian assistance",
      "Sustainable development projects",
      "Advocacy and campaigning",
      "Fundraising for social causes",
      "Community empowerment",
      "Climate resilience strategies",
      "Wealth redistribution"
    ],
    "evaluationIntents": [
      "Donate to charity",
      "Volunteer for a cause",
      "Support non-profit organizations",
      "Sign petitions for social change",
      "Participate in fundraising events",
      "Research international aid organizations"
    ]
  },
  "businessProfileClaims": [],
  "timestamp": 1787728594136
}