{
  "slug": "parsons-school-of-design-the-new-school",
  "name": "Parsons-school-of-design-the-new-school",
  "description": "Parsons School of Design is a private art and design college under The New School, located in Greenwich Village, New York City. Founded in 1896 by progressive artists, it is one of the oldest schools of art and design in New York. Parsons was the first school to offer programs in fashion design, interior design, advertising, graphic design, transdisciplinary design, and lighting design, and established the first American satellite school abroad (Paris Ateliers).",
  "url": "https://optimly.ai/brand/parsons-school-of-design-the-new-school",
  "websiteUrl": "https://en.wikipedia.org/",
  "logoUrl": "https://logo.clearbit.com/en.wikipedia.org",
  "baiScore": null,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Design Schools",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-08-30T00:06:08.814Z",
  "verifiedVitals": {
    "website": "https://en.wikipedia.org",
    "category": "Art and Design School",
    "what_it_does": "Provides undergraduate and graduate programs in art and design disciplines.",
    "primary_audience": "Students seeking undergraduate and graduate degrees in art and design.",
    "core_product": "Education and degree programs in various art and design fields, including fashion design, interior design, advertising, graphic design, transdisciplinary design, and lighting design.",
    "pricing_model": {
      "kind": "one_time",
      "detail": "Annual tuition fees vary, with reported figures including approximately $45,601 per year for international students, $25,330 for full-time tuition, and total costs up to $93,435 per year before aid."
    },
    "parent_ownership": "The New School"
  },
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  "timestamp": 1788086194656
}