{"name":"Peace Frogs","domain":"peacefrogs.com","url":"https://optimly.ai/brand/peace-frogs","is_claimed":false,"categories":["retail-ecommerce"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Peace Frogs is an apparel and accessories brand offering frog-themed, peace-inspired clothing, stickers, and hats for adults and children.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://peacefrogs.com","updated_at":"2026-11-07T20:11:19.795865+00:00"},{"key":"description","label":"Description","shape":"text","content":"Peace Frogs sells casual apparel and accessories featuring frog-themed graphics and messages. Its products include T-shirts, sweatshirts, hats, loungewear, kids' clothing, stickers, and tie-dye items.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://peacefrogs.com","updated_at":"2026-11-07T20:11:19.795865+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"Peace Frogs describes itself as a state of mind centered on fun, community, good energy, peace, and love of the outdoors. The brand also supports disadvantaged children and infants with special needs through its annual Bank to Bank swim fundraiser.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://peacefrogs.com","updated_at":"2026-11-07T20:11:19.795865+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://peacefrogs.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://peacefrogs.com","updated_at":"2026-11-07T20:11:19.795865+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Laid-back, upbeat, outdoorsy, peace-oriented, and community-minded.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://peacefrogs.com","updated_at":"2026-11-07T20:11:19.795865+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"The brand states that it has been operating for 25+ years and began with colorful board shorts featuring a frog symbol.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://peacefrogs.com","updated_at":"2026-11-07T20:11:19.795865+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides casual, expressive apparel and accessories that let people wear messages and imagery associated with peace, fun, nature, and good vibes.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://peacefrogs.com","updated_at":"2026-11-07T20:11:19.795865+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Designing frog-themed graphic apparel and accessories\nOffering clothing for adults and children\nSelling products through an online catalog\nSupporting a community fundraising event for disadvantaged children and infants with special needs","source_type":"1p_website","source_label":"Brand's website","source_url":"https://peacefrogs.com","updated_at":"2026-11-07T20:11:19.795865+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Short-sleeve T-shirts\nLong-sleeve shirts\nSweatshirts and hoodies\nTie-dye apparel\nLoungewear and lounge pants\nHats\nStickers\nKids' clothing","source_type":"1p_website","source_label":"Brand's website","source_url":"https://peacefrogs.com","updated_at":"2026-11-07T20:11:19.795865+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Product prices shown on the site range from $22.95 to $49.95 USD, with some products listed from $29.95 or $32.95. Free shipping is offered on orders over $85.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://peacefrogs.com","updated_at":"2026-11-07T20:11:19.795865+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Apparel and accessories retail","source_type":"1p_website","source_label":"Brand's website","source_url":"https://peacefrogs.com","updated_at":"2026-11-07T20:11:19.795865+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Adults, children, families, outdoor enthusiasts, and customers interested in peace-themed, casual clothing.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://peacefrogs.com","updated_at":"2026-11-07T20:11:19.795865+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"People of all ages seeking casual, graphic apparel and accessories with peace, frog, nature, travel, beach, or outdoors-oriented themes.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://peacefrogs.com","updated_at":"2026-11-07T20:11:19.795865+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Everyday casual wear\nBeach days\nTravel\nOutdoor activities\nWearing peace and positive-message graphics\nGifts for adults and children","source_type":"1p_website","source_label":"Brand's website","source_url":"https://peacefrogs.com","updated_at":"2026-11-07T20:11:19.795865+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to casual clothing and accessories with peace- and nature-inspired designs\nOptions for matching laid-back apparel across adult and kids' sizes\nAbility to express interest in peace, community, and the outdoors through clothing\nPotential contribution to a brand associated with a community fundraising initiative","source_type":"1p_website","source_label":"Brand's website","source_url":"https://peacefrogs.com","updated_at":"2026-11-07T20:11:19.795865+00:00"}]}],"last_refreshed_at":"2026-11-07T20:11:19.804546+00:00","last_changed_at":"2026-11-07T20:11:19.812056+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=eedab98c-739d-4003-9341-909eff7ee30e"}