{"name":"Peach State Federal Credit Union","domain":"peachstatefcu.org","url":"https://optimly.ai/brand/peach-state-federal-credit-union","is_claimed":false,"categories":["fintech-financial-services"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Peach State Federal Credit Union is a member-owned, not-for-profit financial cooperative serving members across Georgia and South Carolina.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://peachstatefcu.org","updated_at":"2026-11-07T05:33:34.535305+00:00"},{"key":"description","label":"Description","shape":"text","content":"Originally founded in 1961 as Gwinnett Teachers Credit Union, Peach State Federal Credit Union offers personal and business financial products, lending, insurance discounts, digital banking, financial education, and community support through its C.A.R.E.S. Foundation.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://peachstatefcu.org","updated_at":"2026-11-07T05:33:34.535305+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"As a financial cooperative, it is Peach State’s mission to meet the needs and exceed the expectations of its member-owners.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://peachstatefcu.org","updated_at":"2026-11-07T05:33:34.535305+00:00"},{"key":"leadership","label":"Founders & leadership","shape":"text","content":"Marshall Boutwell is identified as President/CEO. The Business Development team is led by Ryan Hawk, Executive Director of Business Development & Community Outreach.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://peachstatefcu.org","updated_at":"2026-11-07T05:33:34.535305+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://peachstatefcu.org","source_type":"1p_website","source_label":"Brand's website","source_url":"https://peachstatefcu.org","updated_at":"2026-11-07T05:33:34.535305+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Community-focused, educational, supportive, personal, and service-oriented.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://peachstatefcu.org","updated_at":"2026-11-07T05:33:34.535305+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"1961, originally as Gwinnett Teachers Credit Union; the name changed to Peach State Federal Credit Union in 2012.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://peachstatefcu.org","updated_at":"2026-11-07T05:33:34.535305+00:00"},{"key":"parent_ownership","label":"Parent ownership","shape":"text","content":"Member-owned, not-for-profit financial cooperative; no parent organization is identified.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://peachstatefcu.org","updated_at":"2026-11-07T05:33:34.535305+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Helps members manage everyday banking, save, borrow for vehicles and homes, protect their finances, improve credit, build financial wellness, and access financial education and resources.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://peachstatefcu.org","updated_at":"2026-11-07T05:33:34.535305+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Checking and savings accounts\nMoney market accounts and term share certificates\nTraditional and Roth IRAs\nConsumer, auto, RV, and mortgage lending\nCredit cards\nDigital banking services\nInsurance discounts through TruStage\nFinancial education and literacy resources","source_type":"1p_website","source_label":"Brand's website","source_url":"https://peachstatefcu.org","updated_at":"2026-11-07T05:33:34.535305+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Basic Checking Account\nPremium Checking Account\neXtreme Checking Account\nCU60 Checking Account\nFresh Start Checking Account\nRegular and Youth Savings Accounts\nMoney Market Accounts\nTerm Share Certificates (CDs)","source_type":"1p_website","source_label":"Brand's website","source_url":"https://peachstatefcu.org","updated_at":"2026-11-07T05:33:34.535305+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Rates and fees vary by product and qualification. The site describes no monthly fees for Basic Checking, no monthly fees on Premium Checking with a $1,000 minimum daily balance, and competitive lending rates. Loan products may include a $15 application fee, and rates are subject to change and credit approval.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://peachstatefcu.org","updated_at":"2026-11-07T05:33:34.535305+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Financial services, specifically credit unions and consumer banking.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://peachstatefcu.org","updated_at":"2026-11-07T05:33:34.535305+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"The credit union serves more than 70,000 members throughout Georgia and South Carolina. Membership includes employees of sponsor Boards of Education, Select Employee Groups, associations, and other eligible individuals.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://peachstatefcu.org","updated_at":"2026-11-07T05:33:34.535305+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Individuals and families in Georgia and South Carolina seeking community-oriented banking, savings, checking, credit, vehicle financing, mortgages, insurance discounts, and financial education; also businesses and organizations seeking employee financial-benefit programs through Select Employee Group membership.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://peachstatefcu.org","updated_at":"2026-11-07T05:33:34.535305+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Opening checking and savings accounts\nSaving for short- and long-term goals\nSaving for retirement through Traditional and Roth IRAs\nFinancing a car, RV, motorhome, or camper\nObtaining a second-chance auto loan or rebuilding credit\nBuying, refinancing, or constructing a home\nUsing credit cards for purchases, balance transfers, and credit building\nReceiving discounted auto, home, and term life insurance","source_type":"1p_website","source_label":"Brand's website","source_url":"https://peachstatefcu.org","updated_at":"2026-11-07T05:33:34.535305+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to community-focused financial services and personal member support\nAbility to save through multiple account types and debit-card round-ups\nAccess to vehicle and home financing, including options for first-time buyers and members with less-than-perfect credit\nOpportunities to build or repair credit through responsible borrowing and financial education\nPotentially lower fees and competitive loan and savings rates compared with traditional banks\nInsurance savings and protection options through member programs\nImproved financial literacy through free educational content, tools, seminars, and webinars\nCommunity impact through debit-card purchases, donations, scholarships, and sponsorships","source_type":"1p_website","source_label":"Brand's website","source_url":"https://peachstatefcu.org","updated_at":"2026-11-07T05:33:34.535305+00:00"}]}],"last_refreshed_at":"2026-11-07T05:33:34.925110+00:00","last_changed_at":"2026-11-07T05:33:35.322884+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=c0bf1453-5d64-4b7d-b8d4-1362f1b1fbec"}