{
  "slug": "peanut-app",
  "name": "peanut-app",
  "description": "Peanut is a social networking app connecting women through all stages of motherhood (planning, pregnancy, baby, toddler & child) and menopause, helping them find friends, join communities, ask questions, and get advice to build their supportive 'village'.",
  "url": "https://optimly.ai/brand/peanut-app",
  "websiteUrl": "https://peanut-app.io/",
  "logoUrl": "https://logo.clearbit.com/peanut-app.io",
  "baiScore": 70.8,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Women's Health & Fertility Platforms",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-08-30T17:16:13.943Z",
  "verifiedVitals": {
    "website": "https://peanut-app.io",
    "category": "Social Networking",
    "what_it_does": "Connects women to find friends, support, and advice, and to join communities across various life stages, including fertility, pregnancy, motherhood, and menopause. It offers features such as swiping to find friends, joining groups, asking questions, and participating in live audio conversations (Pods).",
    "primary_audience": "Women navigating different life stages, including those planning for a baby, pregnant, in various stages of motherhood (baby, toddler & child), and experiencing menopause.",
    "core_product": "Mobile application for social networking and community building.",
    "pricing_model": {
      "kind": "freemium",
      "detail": "Free to download and use, with a 'Peanut Plus' subscription available for premium features such as seeing who has waved, profile boosts, friend filters, read receipts, and rewinds. The app also includes 'Peanut Pro' which allows users to tip experts for their content and advice."
    },
    "parent_ownership": "Peanut App Limited, a privately held company founded by Michelle Kennedy."
  },
  "intentTags": null,
  "businessProfileClaims": [],
  "timestamp": 1789956930513
}