{"name":"Penguin Books UK","domain":"penguin.co.uk","url":"https://optimly.ai/brand/penguin-books-uk","is_claimed":false,"categories":["media-entertainment"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Penguin Books UK is a book publisher offering fiction, non-fiction and children's books, including commercial bestsellers and literary classics.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://penguin.co.uk","updated_at":"2026-11-08T02:18:16.607090+00:00"},{"key":"description","label":"Description","shape":"text","content":"Penguin Books UK publishes over 1,500 titles a year across fiction and non-fiction, adult and children's categories. Its website also provides book discovery content, publishing information, author and illustrator guidance, rights and permissions, partnerships, sales and distribution, and access to the Penguin Shop.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://penguin.co.uk","updated_at":"2026-11-08T02:18:16.607090+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To make books for everyone, because a book can change anyone.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://penguin.co.uk","updated_at":"2026-11-08T02:18:16.607090+00:00"},{"key":"leadership","label":"Founders & leadership","shape":"text","content":"Tom Weldon, CEO, Penguin Random House UK; Philipp Bartscher, Strategy Director and Managing Director, Audio; Venetia Butterfield, Managing Director, Cornerstone; Francesca Dow, Managing Director, Penguin Random House Children's; Dan Edwards, Publishing Operations Director; Preena Gadher, Managing Director, Penguin General; Mark Gardiner, Chief Financial Officer; Val Garside, Human Resources Director; Sinead Martin, Group Legal Director; Stefan McGrath, Managing Director, Penguin Press; Louise Moore, Managing Director, Michael Joseph; Chantal Noel, Group Rights Director; Joel Rickett, Managing Director, Ebury Publishing; Sarah Roscoe, Group Sales Director; Becca Sinclair, Chief Brand Officer; Hannah Telfer, Managing Director, VINTAGE; Deborah Wright, Chief Operating Officer; Kimberley Young, Managing Director, Transworld.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://penguin.co.uk","updated_at":"2026-11-08T02:18:16.607090+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://penguin.co.uk","source_type":"1p_website","source_label":"Brand's website","source_url":"https://penguin.co.uk","updated_at":"2026-11-08T02:18:16.607090+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Inclusive, warm, literary, inspirational and reader-focused.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://penguin.co.uk","updated_at":"2026-11-08T02:18:16.607090+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"1935 (Penguin was launched following its founding in 1934).","source_type":"1p_website","source_label":"Brand's website","source_url":"https://penguin.co.uk","updated_at":"2026-11-08T02:18:16.607090+00:00"},{"key":"parent_ownership","label":"Parent ownership","shape":"text","content":"Penguin and Random House came together in 2013 to form Penguin Random House, described on the website as the world's leading and first truly global book publishing company.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://penguin.co.uk","updated_at":"2026-11-08T02:18:16.607090+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides accessible, quality books and helps readers discover books suited to their interests, while giving authors and illustrators routes to publication and creative collaboration.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://penguin.co.uk","updated_at":"2026-11-08T02:18:16.607090+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Book publishing\nEditorial development and author acquisition\nPublishing fiction, non-fiction and children's books\nPublishing literary classics and commercial bestsellers\nAudiobook publishing\nRights and permissions\nLicensing and consumer products\nBrand partnerships","source_type":"1p_website","source_label":"Brand's website","source_url":"https://penguin.co.uk","updated_at":"2026-11-08T02:18:16.607090+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Fiction books\nNon-fiction books\nChildren's books\nAudiobooks\nLiterary classics\nCommercial bestsellers\nPenguin Shop products","source_type":"1p_website","source_label":"Brand's website","source_url":"https://penguin.co.uk","updated_at":"2026-11-08T02:18:16.607090+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Book publishing and the wider media and creative industries.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://penguin.co.uk","updated_at":"2026-11-08T02:18:16.607090+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Readers of fiction, non-fiction and children's books; authors and illustrators; teachers; licensing and brand partners; and booksellers and distribution partners.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://penguin.co.uk","updated_at":"2026-11-08T02:18:16.607090+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Readers seeking books across fiction, non-fiction, children's and related genres; and authors or illustrators seeking publishing opportunities.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://penguin.co.uk","updated_at":"2026-11-08T02:18:16.607090+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Discovering books by genre, category, bestseller status, staff recommendations or editorial features\nBuying books and Penguin merchandise through the Penguin Shop\nSubmitting or developing manuscripts for publication\nBuilding an illustrator portfolio and finding publishing opportunities\nAccessing rights and permissions\nWorking with Penguin on licensing, consumer products or brand partnerships\nAccessing resources for teachers","source_type":"1p_website","source_label":"Brand's website","source_url":"https://penguin.co.uk","updated_at":"2026-11-08T02:18:16.607090+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to quality books across a wide range of genres and audiences\nDiscovery of new releases, classics and recommended reads\nAuthors' and illustrators' work developed and brought to readers\nBooks that can change readers' moods, minds, commutes or communities\nOpportunities for creative, licensing and publishing partnerships","source_type":"1p_website","source_label":"Brand's website","source_url":"https://penguin.co.uk","updated_at":"2026-11-08T02:18:16.607090+00:00"}]}],"last_refreshed_at":"2026-11-08T02:18:16.613292+00:00","last_changed_at":"2026-11-08T02:18:16.619519+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=986b7692-de2e-4651-aae4-44235cefb89a"}