{"name":"Pheasant City Drive-In Theatre","domain":"pheasantcitydrivein.com","url":"https://optimly.ai/brand/pheasant-city-drive-in-theatre","is_claimed":false,"categories":["media-entertainment"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Pheasant City Drive-In Theatre is a drive-in movie theatre located one mile north of Redfield, South Dakota, offering movie entertainment with laser projection and an on-site concession stand.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://pheasantcitydrivein.com","updated_at":"2026-11-07T05:25:18.429688+00:00"},{"key":"description","label":"Description","shape":"text","content":"A drive-in theatre in Redfield, South Dakota, operating since 1953. It screens movies under the stars using South Dakota’s first and only drive-in laser projector and offers food, treats, and beverages at its concession stand.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://pheasantcitydrivein.com","updated_at":"2026-11-07T05:25:18.429688+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To provide customers with a great night of entertainment and fun through drive-in movies and concessions.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://pheasantcitydrivein.com","updated_at":"2026-11-07T05:25:18.429688+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://pheasantcitydrivein.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://pheasantcitydrivein.com","updated_at":"2026-11-07T05:25:18.429688+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Welcoming, family-friendly, community-oriented, and practical.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://pheasantcitydrivein.com","updated_at":"2026-11-07T05:25:18.429688+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"1953","source_type":"1p_website","source_label":"Brand's website","source_url":"https://pheasantcitydrivein.com","updated_at":"2026-11-07T05:25:18.429688+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"Redfield, South Dakota, United States","source_type":"1p_website","source_label":"Brand's website","source_url":"https://pheasantcitydrivein.com","updated_at":"2026-11-07T05:25:18.429688+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides an outdoor movie and dining entertainment option for families, neighbors, friends, and other customers.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://pheasantcitydrivein.com","updated_at":"2026-11-07T05:25:18.429688+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Drive-in movie screenings\nBright and clear laser projection\nOn-site food, treats, and beverage service\nDrive-in theatre operations and customer policies","source_type":"1p_website","source_label":"Brand's website","source_url":"https://pheasantcitydrivein.com","updated_at":"2026-11-07T05:25:18.429688+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Drive-in movie screenings\nConcession stand food, treats, and beverages","source_type":"1p_website","source_label":"Brand's website","source_url":"https://pheasantcitydrivein.com","updated_at":"2026-11-07T05:25:18.429688+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Admission is $7 for ages 12 and up; ages 11 and under are free. The ticket booth accepts cash and checks. The concession stand accepts Visa, Mastercard, and Discover.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://pheasantcitydrivein.com","updated_at":"2026-11-07T05:25:18.429688+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Entertainment and cinema","source_type":"1p_website","source_label":"Brand's website","source_url":"https://pheasantcitydrivein.com","updated_at":"2026-11-07T05:25:18.429688+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Families, neighbors, friends, and moviegoers visiting the Redfield, South Dakota area.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://pheasantcitydrivein.com","updated_at":"2026-11-07T05:25:18.429688+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Families and local moviegoers seeking an outdoor drive-in movie experience with concessions.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://pheasantcitydrivein.com","updated_at":"2026-11-07T05:25:18.429688+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Watching movies under the stars\nEnjoying a family or group night out\nPurchasing dinner, snacks, treats, and beverages at the concession stand","source_type":"1p_website","source_label":"Brand's website","source_url":"https://pheasantcitydrivein.com","updated_at":"2026-11-07T05:25:18.429688+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"A night of entertainment and fun\nAccess to bright and clear laser-projected movies\nConvenient on-site food and beverage options","source_type":"1p_website","source_label":"Brand's website","source_url":"https://pheasantcitydrivein.com","updated_at":"2026-11-07T05:25:18.429688+00:00"}]}],"last_refreshed_at":"2026-11-07T05:25:19.095927+00:00","last_changed_at":"2026-11-07T05:25:19.511745+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=337c8cb8-1de0-4c5e-aa7c-27e9c9217c74"}