{"name":"Phoenix & Dragon Bookstore","domain":"phoenixanddragon.com","url":"https://optimly.ai/brand/phoenix-dragon-bookstore","is_claimed":false,"categories":["retail-ecommerce"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Phoenix & Dragon Bookstore is a bookstore and gift shop offering books, spiritual merchandise, readings, classes, workshops, events, and related services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://phoenixanddragon.com","updated_at":"2026-11-08T02:44:48.818571+00:00"},{"key":"description","label":"Description","shape":"text","content":"Phoenix & Dragon Bookstore presents books and gifts celebrating the human spirit, along with merchandise such as decks, candles, herbs and incense, sage and herb bundles, oils, pendants, stones, soaps, bracelets, Feng Shui charms, mists, sprays, perfumes, and resins. The store announced its coming closure after 39 years of serving its community.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://phoenixanddragon.com","updated_at":"2026-11-08T02:44:48.818571+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To offer books and gifts celebrating the human spirit and foster a diverse, joyful community.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://phoenixanddragon.com","updated_at":"2026-11-08T02:44:48.818571+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://phoenixanddragon.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://phoenixanddragon.com","updated_at":"2026-11-08T02:44:48.818571+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Warm, appreciative, community-oriented, and spiritual.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://phoenixanddragon.com","updated_at":"2026-11-08T02:44:48.818571+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"The store states that it has served its community for 39 years; no founding date is provided.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://phoenixanddragon.com","updated_at":"2026-11-08T02:44:48.818571+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides access to books, gifts, spiritual merchandise, psychic readings, classes, workshops, events, and related services in one bookstore and community setting.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://phoenixanddragon.com","updated_at":"2026-11-08T02:44:48.818571+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Retail of books and gifts\nRetail of spiritual and wellness merchandise\nPsychic readings and services\nClasses and workshops\nEvents and community programming\nOnline booking for classes, events, and services\nOnline ordering and shipping","source_type":"1p_website","source_label":"Brand's website","source_url":"https://phoenixanddragon.com","updated_at":"2026-11-08T02:44:48.818571+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Books\nDecks\nCandles\nHerbs and incense\nSage and herb bundles\nOils\nPendants\nTumble stones","source_type":"1p_website","source_label":"Brand's website","source_url":"https://phoenixanddragon.com","updated_at":"2026-11-08T02:44:48.818571+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"The site announces a 25% store-wide merchandise closing sale, with final sale terms. Free shipping is offered on orders over $150. The sale excludes psychic services, classes, and gallery artwork.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://phoenixanddragon.com","updated_at":"2026-11-08T02:44:48.818571+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Bookstore, gifts, spiritual retail, and personal services","source_type":"1p_website","source_label":"Brand's website","source_url":"https://phoenixanddragon.com","updated_at":"2026-11-08T02:44:48.818571+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"A diverse community interested in books, gifts, spiritual merchandise, readings, classes, workshops, and events.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://phoenixanddragon.com","updated_at":"2026-11-08T02:44:48.818571+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Purchasing books and gifts\nPurchasing spiritual merchandise\nBooking a psychic reading\nJoining a class or workshop\nAttending store events\nOrdering merchandise online","source_type":"1p_website","source_label":"Brand's website","source_url":"https://phoenixanddragon.com","updated_at":"2026-11-08T02:44:48.818571+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to books and gifts celebrating the human spirit\nParticipation in a diverse and joyful community\nAbility to book readings, classes, workshops, events, and services online","source_type":"1p_website","source_label":"Brand's website","source_url":"https://phoenixanddragon.com","updated_at":"2026-11-08T02:44:48.818571+00:00"}]}],"last_refreshed_at":"2026-11-08T02:44:48.827789+00:00","last_changed_at":"2026-11-08T02:44:48.836690+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=fccc71de-1592-46e1-b6f3-dcccc7434782"}