{"name":"Playbookapp","domain":"playbookapp.io","url":"https://optimly.ai/brand/playbookapp","is_claimed":false,"categories":["vertical-industry-software"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Offers a 'Playbook' and a dedicated Creator Management Team of actual fitness creators who provide strategic guidance, marketing support, program templates, and accountability to help creators scale their earnings, ensuring growth and retention with proven data-driven strategies.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://playbookapp.io","updated_at":"2026-10-04T00:06:13.822000+00:00"},{"key":"description","label":"Description","shape":"text","content":"Playbookapp is a platform designed for fitness and wellness creators, coaches, and instructors to build, manage, and monetize their content and community through subscriptions. It provides tools for program creation, marketing, live streaming, challenges, and analytics, backed by a dedicated Creator Management Team.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://playbookapp.io","updated_at":"2026-10-04T00:06:13.822000+00:00"}]},{"header":"Offerings","sections":[{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"A comprehensive platform and mobile app enabling fitness and wellness creators to create and sell custom workout programs (HIIT\nYoga\nPilates\nBodybuilding\netc.)\nmanage paid subscriptions\nhost live streams\nrun challenges\nengage with their community\nand access marketing tools and analytics.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://playbookapp.io","updated_at":"2026-10-04T00:06:13.822000+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Revenue share model with creators (Playbookapp only earns when creators do); consumers subscribe to individual creators' content.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://playbookapp.io","updated_at":"2026-10-04T00:06:13.822000+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Fitness and wellness creators, coaches, and instructors who want to turn their audience into recurring income by offering digital programs and community experiences.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://playbookapp.io","updated_at":"2026-10-04T00:06:13.822000+00:00"}]}],"last_refreshed_at":"2026-10-04T00:06:13.822000+00:00","last_changed_at":"2026-10-17T23:45:26.950989+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=d3fcf27f-61a0-42cd-8c32-cdf518bf790c"}