{
  "slug": "postbeyond-by-influitive",
  "name": "PostBeyond (by Influitive)",
  "description": "PostBeyond is an employee advocacy and social selling platform designed to help organizations encourage staff to share brand-approved content across their personal social networks. Founded in 2013 and later acquired by Influitive in 2021, the platform focuses on increasing organic reach and driving sales through employee-led distribution. It features a centralized content library, scheduling tools, and analytics to track the impact of employee social activity.",
  "url": "https://optimly.ai/brand/postbeyond-by-influitive",
  "logoUrl": "",
  "baiScore": 68,
  "archetype": "Challenger",
  "category": "Marketing Technology (MarTech)",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [
    {
      "slug": "everyonesocial",
      "name": "EveryoneSocial"
    },
    {
      "slug": "firstup-formerly-dynamic-signal",
      "name": "Firstup Formerly Dynamic Signal"
    },
    {
      "slug": "hootsuite-amplify",
      "name": "Hootsuite Amplify"
    }
  ],
  "inboundCompetitors": [],
  "aiAlternatives": [
    {
      "slug": "organic-corporate-posting",
      "name": "Organic Corporate Posting"
    }
  ],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-04-09T20:25:19.415+00:00",
  "verifiedVitals": {
    "website": "https://influitive.com/postbeyond/",
    "founded": "2013",
    "headquarters": "Toronto, Ontario, Canada",
    "pricing_model": "Enterprise/Custom (Typically bundled with Influitive subscriptions)",
    "core_products": "PostBeyond Employee Advocacy Platform, Social Selling Tools, Content Library for Employees",
    "key_differentiator": "Specifically built to balance ease-of-use for employees with rigorous compliance and analytics for enterprise marketing teams.",
    "target_markets": "Enterprise B2B, Financial Services, Technology, Professional Services",
    "employee_count": "Not publicly available",
    "funding_stage": "Not publicly available",
    "subcategory": "Employee Advocacy & Social Selling"
  },
  "intentTags": {
    "problemIntents": [
      "Manual Slack/Email Distribution: Marketing teams manually sharing links via email or Slack and asking employees to post them.",
      "Social Media Management Agency: Hiring a social media agency to manage executive profiles and company pages directly.",
      "Organic Corporate Posting: Relying solely on corporate channel organic reach without any employee amplification."
    ],
    "solutionIntents": [
      "best employee advocacy software",
      "social selling tools for sales teams",
      "internal communications content sharing platform",
      "how to get employees to share company posts",
      "Generic Social Scheduling Tools: Using generic scheduling tools like Buffer or Hootsuite without specific employee advocacy features."
    ],
    "evaluationIntents": [
      "Influitive vs Sprout Social advocacy"
    ]
  },
  "timestamp": 1777554136146
}