{"name":"Pottery Barn Kids","domain":"potterybarnkids.com","url":"https://optimly.ai/brand/pottery-barn-kids","is_claimed":false,"categories":["home-decor"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Focus on high-quality, safety-tested children's furniture and decor, combined with exclusive designs and popular character collaborations (e.g., Disney, Pixar Cars, Pokémon, Hello Kitty, Star Wars, Formula 1).","source_type":"1p_website","source_label":"Brand's website","source_url":"https://potterybarnkids.com","updated_at":"2026-10-04T00:07:53.576000+00:00"},{"key":"description","label":"Description","shape":"text","content":"Pottery Barn Kids is a retailer specializing in stylish, safe, and quality furniture, bedding, decor, and accessories for babies, kids, and teens. They offer a range of products for nurseries, bedrooms, and play areas, often featuring popular character collaborations.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://potterybarnkids.com","updated_at":"2026-10-04T00:07:53.576000+00:00"}]},{"header":"Offerings","sections":[{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Bedroom furniture (beds\ncots)\nnursery furniture (chairs\nrockers)\nkids' and baby bed linen\nstudy & storage furniture\ndecor & lighting\nbackpacks & lunch items.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://potterybarnkids.com","updated_at":"2026-10-04T00:07:53.576000+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Retail pricing with regular sales, clearance events, and limited-time offers.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://potterybarnkids.com","updated_at":"2026-10-04T00:07:53.576000+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Parents, guardians, and families seeking high-quality and stylish home furnishings, decor, and accessories for their children and babies.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://potterybarnkids.com","updated_at":"2026-10-04T00:07:53.576000+00:00"}]}],"last_refreshed_at":"2026-10-04T00:07:53.576000+00:00","last_changed_at":"2026-10-17T23:42:12.840075+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=a243faaf-03b4-4789-8d90-cc713da61d19"}